HUL Spends ₹3,138 Crore on Advertising in Q2 Hindustan Unilever Limited (HUL) increased its advertising and promotion spending by 13.4% year-on-year to ₹3,138 crore in Q2 FY27, compared with ₹2,765 crore in the same quarter last year. The company’s consolidated turnover grew to ₹18,071 crore, with strong growth in its Home Care and Beauty & Wellbeing segments. Its advertising spend accounted for 17.4% of turnover during the quarter. HUL’s latest numbers highlight its continued investment in advertising, brand building and product innovation. #HUL #HindustanUnilever #ViralVaultIndia [ HUL Q2 FY27 results, HUL advertising spend, HUL ad spend 2026, Hindustan Unilever advertising expenses, HUL quarterly results, FMCG marketing news, HUL turnover Q2 FY27]

Hindustan’s “Aathvaan Phera” takes a tradition we all know and adds a vow we never heard. Built on a simple thought: if two people share love equally, their rights, responsibilities and commitments should be shared equally too. Brand: Hindustan Campaign: Aathvaan Phera Occasion: Karwa Chauth #ViralVaultIndia #KarwaChauth #TrendingNow

Not Just a Flyer, It’s a Karwa Chauth Chhani! Zepto and Haldiram’s have given festive marketing a creative twist with the ‘Chhani Flyer’ - a specially designed flyer that doubles as a sieve for moon-viewing during Karwa Chauth. Sent along with Zepto orders, the innovative concept also promotes Haldiram’s Sargi Box, blending tradition, thoughtful packaging and quick-commerce marketing in one festive idea. #Zepto #Haldirams #KarwaChauth

Astrotalk turns IPO disappointment into witty billboard marketing, tapping into the Jio IPO buzz. #AstroTalk #BillboardMarketing #ViralVaultIndia [ AstroTalk billboard campaign, Jio IPO buzz, outdoor advertising, creative marketing ]

Sometimes, one familiar ritual is all it takes to bring you home. vivo India’s latest Diwali campaign, #JoyOfHomecoming, follows a young man in Dubai who is reminded of a special Diwali tradition he shares with his mother. A simple diya becomes the reason to return home, celebrating the bonds of family, friendship and traditions that distance cannot fade. Created with Dentsu Creative–Webchutney, the film is a reminder that the joy of Diwali lies in being together. #vivoIndia #DiwaliCampaign #ViralVaultIndia

UNO and Blinkit just flipped the billboard game. Only in Gurgaon! #Blinkit #BlinkitMarketing #ViralVaultIndia

GROHE SPA brings luxury beyond the showroom! GROHE has unveiled its first-ever live water pop display at Terminal 3 of Delhi International Airport, creating an immersive experience inspired by water, design and wellbeing. Running from October to December 2026, the installation brings the brand’s premium showering collection closer to travellers, blending German engineering, modern design and personalised luxury. A fresh take on experiential marketing, turning everyday travel into a brand experience. #GROHE #GROHESPA #viralvaultindia [ GROHE SPA live water display, GROHE brand activation, Delhi International Airport activation, experiential marketing India, luxury bathroom design, premium showering collection ]

Festive plans? Perfect. Reality? Not so much. From last-minute preparations to unexpected mishaps, KitKat and VML India capture the chaos behind festive celebrations with a simple reminder: sometimes, all you need is a break to bring the vibe back. Because when the festive frenzy hits, “Break Hai Toh Vibe Hai!” #KitKat #VMLIndia #NestleIndia #viralvaultindia [ KitKat festive campaign, VML India campaign, KitKat advertising, festive marketing campaign, Nestlé India, Diwali advertising 2026, creative brand campaigns, Indian advertising news ]

Some brands play it safe. Zomato plays it Saif. One viral trend, a clever pun, and a delivery bag turned into a marketing moment worth talking about. That’s the power of real-time marketing - taking something people already know and turning it into a brand moment they won’t forget. Zomato doesn’t just deliver food; it delivers marketing lessons too. As a marketing student, definitely taking notes! #Zomato #MarketingStrategy #ViralVaultIndia