CARS24 is shifting the trust conversation from promises to proof with its latest campaign, putting India CEO Himanshu Ratnoo front and centre to spotlight a Lifetime Warranty and 30-Day Return Policy. Conceptualised by Talented, the films lean into relatable “family promise” moments while reinforcing policy-backed confidence, a bold move that signals the brand’s belief in product quality over emotional storytelling alone. In a category built on trust, Cars24 is making reassurance tangible, proving that when the product stands strong, the promise speaks louder. #CARS24 #BrandCampaign #TrustMarketing #UsedCars #ViralVaultIndia

Tops is turning up the flavour dial with its ‘Foodies Ka Choice’ campaign, bringing on board Kareena Kapoor to celebrate India’s unapologetic love for taste. Backed by AWL Agri Business, the campaign taps into a simple truth, real foodies never compromise on flavour, positioning TOPS as the go-to companion across everyday cooking and indulgent snacking moments. With a strong sauces and condiments portfolio and a 360° rollout across TV, digital, OTT and more, the brand is strengthening its emotional connect with modern kitchens where taste leads every choice. #TOPS #FoodiesKaChoice #KareenaKapoor #BrandCampaign #ViralVaultIndia

Britannia Industries is bringing superhero energy to snack time with its Jim Jam Marvel-inspired range, turning packs into pop-culture collectibles featuring icons from Marvel Entertainment. From bold character graphics to a playful “one-hand snack” insight, the campaign blends convenience with culture, complete with a film, cosplayer press-conference twist, and an interactive No-Twist Challenge game. With superheroes like Iron Man and Captain America on pack, the launch proves that when storytelling meets snacking, even a biscuit can feel action-packed. #Britannia #JimJam #Marvel #PopCultureMarketing #ViralVaultIndia

Infinix is turning the spotlight on discipline over noise with its ‘World Take NOTE’ campaign, bringing on board Yashasvi Jaiswal to mirror the grit, consistency and ambition behind its new NOTE Edge. Conceptualised by Havas Creative, the film draws a powerful parallel between steady performance on the pitch and performance-led innovation in tech, positioning the brand as a challenger that believes real impact comes from preparation, not hype. A sharp reminder that when ambition finds its edge, the world can’t help but take note. #Infinix #WorldTakeNOTE #YashasviJaiswal #TechMarketing #ViralVaultIndia

In 2010, Aamir Khan delivered one of Indian advertising’s most memorable performances as a stubborn, quick-witted milkman in a TVC for Tata Sky (now Tata Play). When a customer refused to pay for days he was on holiday, Aamir’s iconic logic-“my cow doesn’t take holidays”-cut through with humour and clarity. Conceptualised by Ogilvy & Mather and directed by Prasoon Pandey, the film launched Tata Sky’s Holiday Break feature, allowing users to pause subscriptions for up to 15 days a year. A masterclass in explaining a service benefit through storytelling, wit and pop culture recall. #AamirKhan #TataSky #Ogilvy #PrasoonPandey #BrandStorytelling #IconicAds #ViralVaultIndia

#CorporateHumour #ZeroCivicSense #CorporateLife #EverydayStruggles #ViralVaultIndia

Pizza Hut is serving cricket season with a fresh spin as Crafted Flatzz steps onto the menu, an oval, shareable pizza innovation that’s as bold as match-day banter. Featuring Shivam Dube, Varun Chakravarthy and Harshit Rana, the campaign taps into the energy of the ICC Men's T20 World Cup and the buzz around the Indian Premier League, positioning Flatzz as the ultimate pizza all-rounder, lighter, bolder, and built for sharing. From fiery flavours to desi favourites, it’s innovation that plays straight to India’s love for both food and cricket. #PizzaHut #CraftedFlatzz #CricketMarketing #ViralVaultIndia

Dior turns the Lunar New Year into a visual masterpiece with its “Celebrating the Year of the Horse” campaign, where couture meets culture in the most poetic way. With the horse symbolising strength and progress, every frame of the animated film blends heritage, artistry, and modern elegance, proving that when storytelling meets craftsmanship, fashion becomes more than style, it becomes a cultural moment. A graceful reminder of how tradition can gallop beautifully into the present. #Dior #YearOfTheHorse #LunarNewYear #LuxuryCampaign #ViralVaultIndia

The LEGO Group is turning comfort food into a collectible moment as a fan-submitted Ramen Brick Set crosses 10,000 votes on LEGO Ideas and heads toward production. From brick-built noodles and toppings to authentic broths like shoyu, tonkotsu, miso, and shio, the set is a delicious reminder that creativity knows no limits, and that even a simple bowl of ramen can become an icon when fans lead the way. A perfect blend of culture, craft, and community magic. #LEGO #LEGOIdeas #Ramen #FanDesign #ViralVaultIndia