This Diwali, don’t forget the person who deserves a gift, too: YOU. Heer by GIVA’s new campaign, ‘Heer Se Shuru Diwali’, brings self-gifting into the festive spotlight with the message “Sabke liye, aur thoda apne liye.” The campaign encourages women to celebrate themselves alongside their loved ones, reminding them that festive gifting doesn’t always have to be about others. With its new Timeless Polki and Vivid Gemstone collections, Heer by GIVA makes a case for jewellery that celebrates individuality, personal style and everyday moments. Because this Diwali, you deserve to be on your own gift list. #heerbygiva #Diwali #diwalicampaign #ViralVaultIndia ( Heer by GIVA Diwali campaign, Heer Se Shuru Diwali, GIVA self-gifting campaign, Diwali jewellery advertising, festive marketing campaigns, self-love and gifting, Timeless Polki collection, Vivid Gemstone collection )

When Halloween gets spooky, McDonald’s gets creative! From fanged fries to ghost-inspired packaging, McDonald’s has given its iconic menu a Halloween makeover over the years. Across markets like Canada, Costa Rica and Finland, the brand has turned familiar favourites into spooky visuals with clever design and playful creativity. The best part? Keeping the Halloween spirit alive without losing the brand’s instantly recognisable identity. A reminder that sometimes, all it takes is a familiar product and a creative twist to make seasonal advertising stand out. Which of these Halloween creatives is your favourite? @mcdonalds

A new partnership is taking the field! Nike has joined hands with Mumbai Indians as the official kit partner for both the men’s and women’s teams from the 2027 season. The multi-year partnership will see Nike provide match kits and team apparel, bringing a new look to the franchise on the field. Two iconic names. One big partnership. #nike #mumbaiindians #Partnership #ViralVaultIndia

What can a grandmother teach Gen Z about choosing the right besan? Fortune Besan’s latest campaign, ‘Desi Chana Se Bana’, featuring Neena Gupta, brings generations together over a plate of palak pakodas. The film follows a Gen Z food influencer who turns to her grandmother for advice on choosing besan, highlighting how traditional food wisdom continues to shape everyday choices. Conceptualised by Mudra Ahmedabad, the campaign celebrates the connection between desi chana, family traditions and the ingredients that make Indian food special. #NeenaGupta #BrandCampaign #AdvertisingNews #ViralVaultIndia ( Fortune Besan new advertisement, Neena Gupta new ad, Fortune Besan TVC, Desi Chana Se Bana campaign, Fortune Besan campaign 2026, Mudra Ahmedabad, besan advertising campaign, Indian food brand campaign, latest Indian ad campaigns, festive food marketing )

What if one photograph could make an entire nation proud? In 2024, Zomato told a Diwali story that went beyond food delivery. Featuring a grandfather and his two grandchildren on a mission to give the nation something to cherish, the campaign captured the power of determination, family and shared emotions. A reminder that the most memorable festive campaigns don't just celebrate an occasion; they tell stories that stay with us. Revisiting this Zomato Diwali campaign from 2024. #zomato #diwalicampaign #ViralVaultIndia ( Zomato Diwali ad 2024, Zomato festive campaign, memorable Indian advertising campaigns, Diwali brand campaigns, emotional brand storytelling, marketing campaign analysis )

Coca-Cola’s media business gets a new split! WPP Open X retains Coca-Cola’s global media account across most international markets, while Omnicom takes over media duties in the US and Canada from December 1, 2026. Meanwhile, Dentsu continues to handle media in Japan and South Korea, and WPP remains Coca-Cola’s global creative partner. The shift marks another major move in the global agency race, with brands reshaping partnerships to drive growth through data, technology and AI. #cocacola #mediamandate #ViralVaultIndia [ Coca-Cola media account, WPP Open X, Omnicom North America, global media agency review, advertising industry news, marketing agency updates, Coca-Cola marketing strategy ]

Following my previous emotional crisis #CorporateHumour #Wellbeing #ViralVaultIndia

Dad vs. baby. Round one: fight for kisses. In 2007, Wilkinson Sword turned a husband's rivalry with his own baby into a video-game-style film for its Quattro Titanium razor. The prize? Smooth skin and a kiss from mum. Turns out the best product pitch is a fight everyone wants to watch. #ViralVaultIndia #AdvertisingHistory #BrandStorytelling

Some Indian brands don’t just sell products - they sell a lifestyle. From premium price tags to exclusive experiences, these brands have built identities that stand for ambition, status and success. Their secret? Bold strategies, distinctive positioning and a vision that goes beyond just selling. Because building an iconic brand isn’t just about money. It’s about creating a name people aspire to be associated with. Which Indian brand do you think belongs on this list? #IndianBrands #BrandStrategy #PremiumBrands #ViralVaultIndia [ iconic Indian brands, premium Indian brands, successful Indian brands, Indian luxury brands, brand strategy in India, premium brand positioning, aspirational brands India, Indian brand success stories, marketing and branding ]