NIVEA is bringing skincare-grade science to an often-overlooked routine with its new Derma Control range, fronted by Taapsee Pannu. Packed with powerhouse ingredients like Hyaluronic Acid and Vitamin C, the launch shifts the conversation from just odour protection to real underarm care, because confidence isn’t just about staying fresh, it’s about feeling cared for, every single day. #NIVEA #DermaControl #TaapseePannu #ViralVaultIndia

Blinkit teams up with Zandu Fast Relief to say it loud and clear, when life gets a little heavy, we’ve got your back, literally. Fast relief meets faster delivery, because comfort shouldn’t have to wait. #WhatsOnBlinkit #ZanduFastRelief #BrandMoments #ViralVaultIndia

KRAFTON India is bringing the roar of the stadium to the palm of your hand, teaming up with Yashasvi Jaiswal as the face of Real Cricket. Blurring the line between pitch and pixels, the campaign celebrates the discipline, focus, and split-second decisions that define both real matches and mobile gameplay, giving fans a chance to step into the mindset of a pro before the first ball is even bowled. #KRAFTONIndia #RealCricket #YashasviJaiswal #ViralVaultIndia

Lay’s is turning over a crisp new leaf in India with its biggest-ever brand refresh, blending farm-fresh roots with a future-ready mindset. From spotlighting its deep ties with Indian farmers to rolling out recycle-ready packs, the new identity, brought to life with the playful charm of Ranbir Kapoor, proves that great taste starts at the farm and stays irresistible till the last bite. A fresh look, a greener promise, and the same iconic crunch consumers love. #Lays #BrandRefresh #Sustainability #FMCG #PackagingDesign #ViralVaultIndia

Tuco Kids sparks a much-needed parenting reality check with its new campaign featuring Farah Khan, asking a simple but powerful question: if we wouldn’t give kids adult choices, why give them adult skincare? Blending humour with honesty, the film nudges parents to rethink everyday routines and choose care that’s truly made for growing skin. #TucoKids #SkincareForKids #ParentingTalk #ViralVaultIndia

Prime Video turns fleeting moods into a love story, remixing nostalgia with a Gen Z lens through a reworked track by Mikey McCleary. Crafted by Manja, the film playfully captures how identity today shifts in eras, one binge, one vibe, one crush at a time, proving that in the battle for attention, relevance is the real romance. #PrimeVideo #GenZ #StreamingWars #BrandFilm #ViralVaultIndia

Some lines don’t need a mic - just a bottle. A lyric. A look. A pause long enough to land the joke. That moment when mischief meets melody, and a single phrase says everything you’re not allowed to. Playful, filmi, a little cheeky - just how we liked our ads. Because back then, brands borrowed from Bollywood, everyday emotions felt cinematic, and humour slipped in quietly between sips. No shouting. No explaining. Just pop culture doing the heavy lifting. Proof that sometimes, the smartest clapback comes chilled, capped, and passed across the table. #AdThrowback #BollywoodInAds #PopCultureMoments #SayItWithoutSayingIt #ViralVaultIndia

Rapido is shifting gears with a fresh new logo, a bold signal that the brand is racing beyond bike taxis into a wider mobility playground. As it expands into autos, cabs, and more, the new identity reflects a bigger ambition: to move people, not just rides. Same speed, bigger story, and the journey is just getting started. #Rapido #Rebranding #Mobility #BrandRefresh #ViralVaultIndia

Stronger hair meets smarter science as Pantene introduces its Miracle Rescue Bond Repair Conditioner, fronted by Janhvi Kapoor. Designed to repair years of visible damage while rebuilding hair bonds from within, the advanced Pro-V formula brings together innovation and everyday ease, giving consumers the confidence to style, colour, and experiment without compromise. A beauty upgrade that proves great hair days can be backed by serious science. #Pantene #MiracleRescue #BondRepair #ViralVaultIndia