CREX is taking the India vs Pakistan women’s cricket rivalry to the streets with a bold OOH campaign ahead of the IND-W vs PAK-W clash on September 5. The cheeky “9-1” scoreline, paired with “Oye hoye, kya scene hai”, takes a playful dig at Pakistan’s recent record against India. With Harmanpreet Kaur at the centre, CREX is putting women’s cricket and fan engagement in the spotlight. More than scores and stats, CREX wants to become the platform where fans follow, engage and participate in every cricketing moment. #CREX #HarmanpreetKaur #INDvsPAK #INDWvsPAKW #ViralVaultIndia [ CREX OOH campaign, CREX India Pakistan campaign, Harmanpreet Kaur campaign, IND vs PAK women cricket, India Pakistan cricket rivalry, women’s cricket advertising, OOH advertising campaign, sports marketing India, cricket brand campaigns, creative advertising campaigns ]

"Virat Kohli, but not THAT Virat Kohli. Meet Balakrishnan Vaali same face, zero cricketing genius. A hilarious doppelgänger twist that proves talent isn't just about looks. #AdCampaign #Advertising #CreativeAdvertising #IndianAdvertising #ViralVaultIndia

What if your toothbrush could actually see where you missed? Dyson’s new CameraJet brings AI and a built-in camera to brushing, spotting missed areas and directing a mouthwash jet at them. Connected to the MyDyson app, it also lets users track their brushing and view cleaning footage. A ₹47,000 toothbrush that turns brushing into a data-driven experience - but the real question is, do we really need this much tech in our toothbrush? #Dyson #CameraJet #AI #SmartTech #Innovation #TechNews #ViralVaultIndia

A major global media shake-up is here. Publicis Groupe has won PepsiCo’s global media business across 200+ markets, taking over key duties from Omnicom while bringing media strategy, planning, activation, data and technology under its new “One PepsiCo” model. The move is also set to see Publicis withdraw from Coca-Cola’s ongoing global media review, where it had been competing for the estimated $4 billion account. With AI and data at the heart of PepsiCo’s new model, this win marks a significant shift in how major global brands are restructuring their media operations. #Publicis #PepsiCo #CocaCola #MediaAgency #ViralVaultIndia [ Publicis PepsiCo global media account, PepsiCo media agency 2026, Publicis Groupe PepsiCo, Coca-Cola media pitch, global media agency news, advertising agency news, media planning and buying, AI marketing, data driven advertising, global advertising industry, PepsiCo marketing strategy ]

The best partners are the ones you don’t always notice. Lauritz Knudsen’s new campaign, ‘Partner Hai Na’, celebrates the electrical solutions that quietly power, protect and simplify everyday life at home. Featuring an original soundtrack by Benny Dayal, the campaign brings familiar family moments to life while highlighting the importance of safe, reliable and future-ready electrical solutions. Because behind every comfortable home, there’s a partner making it all work. Partner Hai Na! #LauritzKnudsen #PartnerHaiNa #BrandCampaign #Advertising #ViralVaultIndia [ Lauritz Knudsen Partner Hai Na campaign, Lauritz Knudsen campaign 2026, Benny Dayal brand campaign, electrical solutions for homes, smart home solutions India, Indian advertising campaigns, latest brand campaigns, marketing campaigns India ]

#Memes #ViralReels #Trending #CorporateReels #ViralVaultIndia

Every year, the same ad plays - and every year, it still gets us right in the feels. Bappa's ads have basically raised us on nostalgia, dhol beats and happy tears. Some things never change, and honestly? We wouldn't want them to. #GaneshChaturthi #ThrowbackAds #IndianAdvertising #ViralVaultIndia #AdFilms

Your bike has a CC limit. Your ambition doesn’t. Gulf Pride, with MS Dhoni, is challenging the way we think about performance with its new campaign, ‘Kuch Behad Kar.’ Built around the powerful thought “Sapna CC dekh kar nahi aata,” the campaign celebrates India’s new-age riders who refuse to let their bike’s engine size, resources or circumstances define how far they can go. Created by Curativity, the 360° campaign brings this idea to life across TV, digital, social, retail and on-ground activations, with #BehadStories set to spotlight real riders and dreamers who embody limitless ambition. Because big dreams don’t need a big engine. #GulfPride #GulfOil #MSDhoni #Dhoni #KuchBehadKar #BehadStories #ViralVaultIndia [ Gulf Pride new campaign, Gulf Oil MS Dhoni campaign, Kuch Behad Kar campaign, Gulf Pride Dhoni ad, Gulf Oil advertising campaign, MS Dhoni brand campaign, Gulf Pride engine oil, Gulf Oil new ad, Sapna CC dekh kar nahi aata, Curativity Gulf Pride campaign, Behad Stories ]

Before memes, we had "Uhoo Uhoo Rastogi." The Glycodin "Khansi Ki Chhutti" ad wasn't just a cough syrup commercial - it was a masterclass in comedy. Directed by Gajraj Rao and conceptualised by Ogilvy & Mather, it followed one man's cough sabotaging every big moment of his life, right from his naming ceremony. No dialogue-heavy pitch, just pure situational comedy that turned a healthcare product into pop culture. Decades later, we're still saying his name wrong on purpose. #ThrowbackAds #IndianAdvertising #AdNostalgia #OgilvyIndia #ViralVaultIndia