Flipkart’s Kidults turned complex e-commerce gyaan into child’s play-explaining warranties, returns, and trust issues with straight faces and adult wisdom. At a time when online shopping felt risky, these kids made it feel oddly reassuring. No jargon, no pressure-just suits, seriousness, and a lot of charm. An iconic reminder that sometimes the smartest way to build trust… is to keep it simple. #Flipkart #KidultCampaign #IndianAdvertising #IconicAds #viralvaultindia

After years of trolling Valentine’s Day, Cadbury 5 Star pulls off its boldest twist yet. The brand announces peace, promises to sponsor one million dates, builds anticipation- and then hits audiences with a perfectly timed truth bomb. Conceptualised by Ogilvy, the campaign flips romance on its head while staying true to 5 Star’s legendary “Eat 5 Star. Do Nothing.” philosophy By turning Valentine’s hype into a cultural circuit breaker, the brand once again proves that sometimes the smartest move in marketing… is doing nothing at all. #Cadbury5Star #ValentinesDayCampaign #DoNothing #ViralVaultIndia

Instamart taps into old-school Bollywood romance-where gestures speak louder than words-and lets people write their own love stories. From couples to solo dreamers, everyone read the moment differently. Because in India, romance has always lived in hints, glances, and symbolic phools. Instamart just made sure the chocolates, flowers, and surprises showed up right on cue. #Instamart #PhoolsInLove #ValentinesDayCampaign #BollywoodRomance #viralvaultindia

Scrolling? Stay. When faces turn into founders and endorsements become ownership, brands don’t just get visibility, they get belief. Real stake. Real stories. Real impact. #brandambassador #brandface #ViralVaultIndia

Before 5G flexes and endless reels, Airtel’s 3G ads made connectivity feel emotional. From grandparents settling old rivalries to friends staying close despite distance, the campaign proved that speed mattered only when it brought people closer. “Dil Jo Chahe Paas Laaye” wasn’t about network bars-it was about human bonds, everyday moments, and tech with heart. A reminder that the best ads don’t sell features, they sell feelings. #Airtel3G #DilJoChahePaasLaaye #AdThatAgedWell #EmotionalBranding #ViralVaultIndia

This ad roasted a pain every Indian smartphone user knows too well. The moment your phone goes to the service center, it’s basically kidnapped-no updates, no timelines, just stress. Lava flipped this everyday trauma into humour, using exaggeration and drama to land a simple truth: service shouldn’t feel like a disappearance. With its Service at Home promise, Lava shows up where it actually matters-your doorstep. No queues, no follow-ups, no “come after 7 days.” Just convenience, clarity, and a brand that clearly gets local frustration. Smart, relatable, and perfectly punchlined. #LavaMobiles #ServiceAtHome #IndianBrands #AdBreakdown #ViralVaultIndia

Cricket season just got a gaming twist . Purav Jha storms the BGMI dressing room with peak chaos, punchy humour, and full match-day energy. From bat se headshot moments to locker-room banter, this collab blends cricket fever with gameplay heat perfectly. When comedy meets competition, content like this hits different-entertaining, relatable, and made for fans who live for both matches and matches-in-game. Game on, season on. #BGMI #PuravJha #CricketSeason #GamingMeetsCricket #viralvaultindia

RCB’s WPL 2026 victory isn’t just a win-it’s a statement. From fearless batting to clutch bowling, the queens in red played with fire, flair, and full belief. This season belonged to grit, grind, and game-changing moments, and RCB owned every bit of it. Champions on the field, icons beyond it. Here’s to breaking ceilings, rewriting records, and inspiring the next generation of women in sport. Here's how brands celebrated RCB's win! #RCB #WPL2026 #Champions #PlayBold #viralvaultindia

Cheil India turns CGI into a metaphor for ambition with Samsung Galaxy F70e 5G’s ‘Fame Up’ campaign. By spotlighting young creators who hustle quietly and stay unseen, the film positions visibility as the real upgrade, and the smartphone as the tool that helps them rise above the noise. A sharp blend of storytelling, symbolism, and creator-first insight. #CheilIndia #SamsungGalaxyF70e5G #ViralVaultIndia #InsideTheVault