Authentic biryani doesn’t always need hours in the kitchen, sometimes it just needs the right ingredients. With Zepto teaming up with KRBL Limited and its iconic India Gate range, making restaurant-style biryani at home just got a whole lot simpler. Because when quality ingredients meet quick accessibility, every home cook can bring authentic flavours to the table. #AuthenticTasteWithIndiaGate #KRBL #IndiaGateFoods #ViralVaultIndia

Victory just got a new flavour. Thums Up teams up with Suryakumar Yadav to drop Limited Edition Jersey Cans that capture the thrill of the game and the taste of thunder. A collectible for cricket fans and a bold celebration of winning moments, because some victories deserve to be sipped and saved. #ThumsUp #TasteTheThunder #SuryakumarYadav #ViralVaultIndia

Lights, camera, brand action. As the world tuned in to the 98th Academy Awards, brands turned cinema’s biggest night into their own creative stage. From witty real-time posts to clever campaign tie-ins, marketers proved that when culture meets creativity, even award season becomes a powerful branding moment. #AcademyAwards #Oscars #BrandMarketing #ViralVaultIndia

Big brands call for bold storytelling. After a competitive multi-agency pitch, Audi India has chosen Wondrlab India as its brand communication partner. With innovation, performance and design at the heart of the brand, the road ahead now raises an interesting question, what creative narratives will drive the next chapter of Audi’s communication in India? #AudiIndia #Wondrlab #AgencyWin #BrandMandate #ViralVaultIndia

When a new feature meets a clever brand idea, creativity follows. After Instamart launched its print feature, Duolingo turned it into a citywide grammar lesson by fixing spelling mistakes spotted around Mumbai. A smart, playful activation that proves good marketing can also be a quick language correction. #Duolingo #Instamart #CreativeMarketing #BrandActivation #ViralVaultIndia

Throwback to one of India’s most memorable ads - Scotch-Brite’s iconic “Oh My Lord” commercial from 2015. Created by Grey India, the quirky film showed a woman asking a deity for a long life. But thanks to a hilarious distraction, the blessing lands on the Scotch-Brite scrub pad instead. The result? A witty way to highlight the product’s long-lasting power and Stain Cutters technology. The catchy jingle and humorous mythological twist made the ad instantly memorable, proving that even a simple kitchen product can become marketing gold with the right storytelling. #Advertising #ThrowbackAd #ScotchBrite #AdFilm #viralvaultindia

As the temperature rises, so does the sneeze count. To keep you ready for the changing weather, Zepto has teamed up with Vicks to quietly slip a thoughtful care package into your orders. Creative tissue boxes and Vicks bottles, the small essentials that make a big difference, now arriving at your doorstep in minutes. Because sometimes, the fastest delivery is also the most caring one. #Zepto #Vicks #WeatherCare #QuickCommerce #BrandCollab #ViralVaultIndia

When medicine bills quietly become a monthly burden, could smarter choices make healthcare more affordable? Truemeds teams up with Paresh Rawal to spotlight substitute medicines that can help families cut the cost of long-term treatments without compromising on quality. With relatable stories of everyday households managing rising medical expenses, the campaign raises an important question, why pay more for medicines if equally effective alternatives exist? #Truemeds #PareshRawal #AffordableHealthcare #ViralVaultIndia

When a home is designed around space, nature and modern living, it becomes more than just an address. Bengaluru-based Mana Projects is signalling that shift with a refreshed brand identity and the appointment of Ranbir Kapoor as its brand ambassador. As the developer doubles down on thoughtfully designed residential communities for today’s urban homebuyers, the big question is: are millennials and modern families ready to “Live Brilliantly” in homes built for evolving lifestyles? #ManaProjects #RanbirKapoor #RealEstateIndia #ViralVaultIndia