Five Ranbir Kapoors. One shower. Five sides of his personality. Ranbir Kapoor steps into the FMCG space as the founder of Flux Theory, launching the brand with a film featuring five of his iconic characters - Barfi, Bunny, Jordan, Ayan and Shiva. Conceptualised around the idea “Who do you want to be today?”, the campaign introduces five shower gels - Lover, Rebel, Dreamer, Sport and Sage - each inspired by a different personality and fragrance. The brand is co-created with Advay Jhunjhunwala and venture-building platform Think9. #RanbirKapoor #FluxTheory #StayInFlux #BrandLaunch #FMCG #ShowerGel #ViralVaultIndia [ Ranbir Kapoor Flux Theory, Flux Theory launch campaign, Ranbir Kapoor FMCG brand, Flux Theory shower gel, Ranbir Kapoor five characters ad, Flux Theory Lover Rebel Dreamer Sport Sage, Ranbir Kapoor brand launch, Flux Theory advertising campaign, Think9 Flux Theory, latest advertising campaigns India ]

KIPRUN by Decathlon has officially arrived in India! With its global tagline “More Runs. More Life.”, the performance-led running brand introduces 35 running shoe models, including 17 high-performance options designed for everyday training, long-distance running, race days and trail running. The launch brings performance-focused running technology to Indian runners, celebrating every step of the journey towards fitness, personal growth and wellbeing. #KIPRUN #DecathlonIndia #KIPRUNIndia #Running #ViralVaultIndia [ KIPRUN by Decathlon India launch, KIPRUN running shoes India, Decathlon KIPRUN launch, KIPRUN 35 running shoes, KIPRUN performance running technology, Decathlon running shoes, KIPRUN More Runs More Life, running shoe brands India, latest brand launches India ]

Sachin Tendulkar has a new partner in his learning journey - ChatGPT. OpenAI has teamed up with the cricket legend for a multi-year collaboration showcasing how he uses ChatGPT to learn, organise ideas, prepare for speeches and explore interests like cars, golf and cooking. The partnership kicks off with a teaser where Tendulkar challenges ChatGPT to identify him through 10 questions. More content featuring Tendulkar and creator Varun Mayya is set to follow. #SachinTendulkar #OpenAI #ChatGPT #ChatGPTIndia #AI #ArtificialIntelligence #ViralVaultIndia [ Sachin Tendulkar OpenAI partnership, Sachin Tendulkar ChatGPT, OpenAI India campaign, Sachin Tendulkar AI campaign, ChatGPT celebrity collaboration, Sachin Tendulkar new campaign, OpenAI India marketing campaign, ChatGPT use cases, AI marketing India ]

What if saying no to one opportunity became your biggest regret? Flipkart turns Piyush Mishra’s real-life regret of saying no to Maine Pyar Kiya into a witty new campaign for Big Billion Days. Conceptualised by McCann India, the mockumentary-style film connects his unforgettable “what if” moment to another opportunity worth not missing - iPhone deals during BBD. The campaign is live ahead of the Big Billion Days sale, starting October 9. #Flipkart #BigBillionDays #PiyushMishra #MainePyarKiya #McCannIndia #ViralVaultIndia [ Flipkart Big Billion Days campaign, Piyush Mishra Flipkart ad, Piyush Mishra Maine Pyar Kiya regret, Flipkart iPhone campaign, McCann India Flipkart campaign, Big Billion Days 2026, Flipkart iPhone offers, latest advertising campaigns India ]

#memes #CorporateLife #FunnyReels #TrendingNow #ViralVaultIndia

Headphones on, world off? Not quite. She's lost in her music, sure no one can hear a single thing, while the whole bus watches every awkward moment unfold. Relatable, much? #Relatable #AdFilm #FunnyAdvertising #Trending #ViralVaultIndia

Arranged marriage meetings, awkward public moments, and men suddenly feeling everything women usually do. Amul Macho's 2009 ad flipped the script for laughs, then rebuilt his confidence with one line: "Bohat Ho Gaya, Ab Macho!" No talk of fabric or fit, just a world you couldn't forget. Still iconic. #IndianAdvertising #ClassicAds #AdFilm #BrandStorytelling #ViralVaultIndia

Gucci just gave the internet a major Shinchan déjà vu. The luxury brand’s yellow-and-black checked look sparked comparisons to Bunta Takakura, Shinchan’s iconic Principal Sir - from the hairstyle to the outfit, the resemblance was hard to miss. And naturally, the internet turned it into a meme. Sometimes, all it takes is one familiar look to turn fashion into an internet moment. #Gucci #Shinchan #PrincipalSir #GucciFashion #FashionNews #ViralVaultIndia [ Gucci Shinchan Principal Sir, Gucci latest look, Shinchan Principal Sir comparison, Gucci fashion look, viral fashion moment, luxury fashion India, Gucci viral trend, pop culture fashion, internet viral trends ]

Introducing: Campaign in Focus by Viral Vault, India A new weekly property spotlighting the campaigns that deserve to be seen, discussed and remembered. Every Wednesday, we’ll put the spotlight on one campaign that stood out from the clutter through a strong idea, sharp execution, cultural relevance or social traction. Have a campaign that made an impact? We’d love to hear about it. Send us the campaigns from brands and agencies that you believe deserve to be in focus. Campaign in Focus | Viral Vault, India Great campaigns deserve the spotlight. #CampaignInFocus #CampaignSpotlight #BrandCampaigns #ViralVaultIndia