Omnicom Media has won Lufthansa Group’s global media mandate for five years, effective January 2027. The partnership will cover brand and performance media across EMEA, the Americas and APAC, including major airline brands such as Lufthansa, SWISS, Austrian Airlines and Brussels Airlines. #OmnicomMedia #LufthansaGroup #ViralVaultIndia [ Omnicom Media, Lufthansa Group media mandate, global media agency, media mandate win, brand and performance media, agency wins 2026. ]

The best of 2026 deserves a place in the Vault. The campaigns that grabbed attention. The brands that made their mark. The agencies that pushed the industry forward. 2026.Vault is back! And this time, we're opening the Vault for the second edition to bring together the year's most remarkable work across brands, campaigns and agencies. We're inviting brands and agencies to share their standout work from 2026 and be part of this year's ultimate industry lineup. If your campaign made people stop and notice, your brand moved the needle, or your agency delivered work worth remembering, this is your moment. Submit your entries. Get noticed. Get recognised. Let's put the best of 2026 in one place. For any queries, please write to newsroom@viralvaultindia.com. 2026.Vault - All in one vault. Submit your nomination: [Link in Bio] #2026Vault #ViralVaultIndia #Advertising #Marketing #BrandCampaigns #AgencyWork #BestOf2026

Could this BE any more nostalgic? 25 years later, Ross’s iconic red sweater is back! David Schwimmer reunites with the memorable Friends moment in Quince’s new holiday campaign, turning a beloved sitcom reference into a fun fashion story. A little nostalgia, a lot of style! #BrandCampaigns #advertising #ViralVaultIndia [ David Schwimmer, Quince holiday campaign, Friends red sweater, Ross Geller, nostalgic advertising, fashion campaign, creative brand storytelling. ]

11:11, a little manifestation and a whole lot of creativity! From making wishes to turning the moment into clever brand ideas, brands are giving the 11.11 trend their own unique spin. Here's how brands are making the most of this viral moment! Which creative caught your eye? #1111Trend #BrandCreatives #ViralVaultIndia

What if the advice to pop a pill for every little problem needs to stop? ITC Savlon turns India’s habit of self-medicating with antibiotics into a catchy musical satire, raising awareness about antibiotic misuse and the importance of medical advice. #ITCSavlon #HealthAwareness #ViralVaultIndia [ ITC Savlon campaign, antibiotic misuse awareness, antibiotic resistance, Savlon Swasth India Mission, healthcare advertising campaign, self-medication awareness. ]

Why does one village celebrate Diwali a day late? Eurogrip Tyres’ new film, ‘Worth the Wait’, takes viewers to Chilla to uncover a centuries-old tradition through stories shared by its residents. A journey that proves the best stories are found off the beaten track. #EurogripTyres #diwalicampaign #ViralVaultIndia [ Eurogrip Diwali film, Worth the Wait campaign, Chilla Diwali tradition, Diwali advertising campaign, brand storytelling, Eurogrip Tyres campaign. ]

Jewellery isn’t just for special occasions anymore! Mia by Tanishq is encouraging younger consumers to make jewellery part of their everyday style this festive season with accessible designs, self-purchase options and unique brand experiences. #MiaByTanishq #Tanishq #ViralVaultIndia [ Mia by Tanishq, everyday jewellery, festive jewellery collection, Lightscapes collection, jewellery trends, self-purchase jewellery, experiential marketing. ]

From heartfelt moments to playful sibling banter, brands are celebrating the special bond of brothers and sisters this Bhai Dooj. Here's a look at how brands are adding their own creative touch to the festivities. #BhaiDooj #BhaiDooj2026 #BrandCampaigns #FestiveCampaigns ( Bhai Dooj campaigns, Bhai Dooj advertisements, festive brand campaigns, Indian brands, sibling bond campaigns )

This Diwali, Spinny celebrates the people and craftsmanship behind every car! Titled ‘Festival of Spinny: Together, We Go Far’, the campaign film brings car restoration to life through dance, featuring Maati Baani’s Gujarati folk-inspired track ‘Funky Pawa’. The film celebrates the skilled hands and hard work that make every car ready for a new journey. Watch how Spinny adds a creative twist to Diwali storytelling! #Spinny #DiwaliCampaign #ViralVaultIndia (Spinny Diwali Ad, Car Restoration, Diwali Marketing Campaign, Brand Films, Festive Advertising, Indian Advertising)