Viral Stories

OOH

Amul and Flipkart Minutes Turn a Billboard Into a Human Pyramid for Janmashtami

Viral Stories

Vi Gets a New Look, Puts Shah Rukh Khan at the Centre of Its Next Chapter

Brand Spotlight

Tata Motors Drives Ahead with New TATA.CARS Identity

Brands

Hocco Bets on Spectacle Over Scroll With Its Mirzapur-Inspired OOH Stunt

Brands

Beco Refuses to Back Down: Why the “War on What’s Hidden” Isn’t Over

Advertising

Colgate Is Now Betting 60% of Its Ad Spend on Digital

News

Colgate-Palmolive India Gets a New Chief as Narasimhan Steps Up to APAC Marketing

Brands

Berger Paints Refreshes Its Brand Story With ‘Rang Bana Rahe’

Marketing

Pepperfry Rebrands as It Widens Its Play From Furniture to Full Home Marketplace

Comms PR

Adfactors PR Acquires Majority Stake in Australia’s SenateSHJ