Sonova Consumer Hearing has appointed Saahil Kumar as General Manager for its Sennheiser Consumer Hearing Business in India. With over 18 years of experience in marketing and sales, Saahil will lead strategic growth, drive market expansion, and strengthen the brand’s presence across key segments like true wireless earbuds, Bluetooth headphones, soundbars, and speech-enhanced hearables. A … Read more
RAK Ceramics India has appointed Anisha Agarwal as Head of Marketing to spearhead brand growth and drive strategic marketing initiatives. With her extensive experience in building impactful brand narratives, Anisha will focus on strengthening market presence, enhancing customer engagement, and positioning RAK Ceramics as a leading name in the premium surfaces and tiles segment in … Read more
Meta has appointed Arun Srinivas as its new Managing Director and Head for India, effective July 1, 2025. With nearly three decades of experience at companies like Hindustan Unilever, Reebok, OLA, and WestBridge Capital, Srinivas will lead Meta’s business strategy, innovation, and revenue growth in India. He currently heads Meta’s ads business in the country … Read more
Nucleus Software has appointed Aabhinna Suresh Khare as its new Chief Marketing Officer to lead global marketing, drive digital brand transformation, and strengthen stakeholder engagement. With over 18 years of experience across fintech, media, and consumer-tech sectors, Khare brings a strong track record in customer-centric branding and growth-focused marketing. A MICA gold medallist and NIT … Read more
redBus has appointed Saurabh Agarwal as its new Chief Financial Officer. With over 20 years of experience in finance, strategy, and scaling high-growth businesses, Agarwal will lead functions including finance operations, FP&A, risk, compliance, legal, and taxation. He previously held leadership roles at Aditya Birla Sun Life Insurance, Medlife.com, and most recently served as Group … Read more
boAt Lifestyle has elevated Ruchika Malkotia to Public Relations Manager, recognizing her outstanding contributions and leadership in brand communications. With a track record of crafting engaging campaigns and strengthening media relationships, Ruchika will now spearhead PR strategy to amplify boAt’s voice across press, social, and influencer platforms. Her promotion underscores the brand’s commitment to impactful … Read more
The campaign features actors Sunita Rajwar and Paritosh Sand in a relatable family setting. Servotech Renewable, a leading manufacturer of solar products and EV chargers, has rolled out a new television commercial under its “Bijli Ki Smart Bachat” campaign. The ad carries the catchy tagline, “Zero Bijli Ka Bill, Life Bane Super Chill”, emphasizing how switching … Read more
The TVC supports the recent launch of Boomer Lollipops in Strawberry, Orange, and Watermelon flavours. Mars Wrigley India has unveiled a new campaign for its iconic chewing gum brand, Boomer, featuring star cricketer Jasprit Bumrah. The latest TVC highlights bubble-blowing as a form of self-expression, especially for today’s confident and playful generation. Set against the … Read more
Pokerverse VR is now available on the Meta Quest Store and Apple Vision Pro App Store. Nazara Publishing has made its debut in the world of virtual reality and metaverse gaming with the launch of Pokerverse VR, an immersive multiplayer poker experience. The game is now available globally on Meta Quest and Apple Vision Pro platforms. … Read more
The in-house developed idea uses print innovation to celebrate mango season. Havas handles media for the campaign. To mark the mango season, Instamart has launched a groundbreaking sunlight-activated newspaper ad. The full-page print features a mango tree surrounded by children, with mangoes that change color when exposed to sunlight, thanks to photochromatic ink-a first in … Read more
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