In-app experience lets users pick sides between Hrithik Roshan and NTR Jr District by Zomato, the going-out and experiences platform, has partnered with Yash Raj Films (YRF) to roll out a unique in-app fan engagement campaign for the upcoming action blockbuster War 2. Tapping into the film’s high-voltage rivalry between lead stars Hrithik Roshan and NTR Jr, the initiative invites users … Read more
TVC by Ogilvy India tackles the frustration of daily data exhaustion As mobile data becomes central to daily life-whether for work, learning, entertainment, or staying connected-Vi has rolled out a fresh campaign for its ‘Vi Nonstop Hero’ prepaid plan. Conceptualised by Ogilvy India, the campaign highlights the everyday challenge of running out of data and positions Nonstop Hero as the ultimate … Read more
Testimonial-driven campaign for JSW MG Motor aims to accelerate EV adoption Cheil X has rolled out a compelling new campaign titled ‘EV Sahi Hai’ for JSW MG Motor India, aimed at demystifying electric vehicles and promoting their adoption across the country. The campaign’s first phase features 10 testimonial films from real EV owners, highlighting key benefits such as cost savings, reduced environmental … Read more
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