Day: September 15, 2025

Niva Bupa Health Insurance Company Limited has unveiled its latest campaign, “Yeh Hua Na Health Insurance,” to promote ReAssure 3.0, a groundbreaking product offering a truly unlimited sum insured. The campaign challenges traditional health insurance norms and seeks to ease policyholders’ anxiety about insufficient coverage during medical emergencies. ReAssure 3.0 eliminates the need for customers to predict future healthcare … Read more

V-Guard Industries Ltd., one of India’s most trusted consumer electrical and appliance brands, has launched a new campaign for its premium Luxecube Water Heater. Titled “Hum, Tum Aur Kuch Extra,” the film is a charming sequel to last summer’s hit campaign, “Hum, Tum Aur V-Guard,” bringing back the much-loved couple to deliver a story that blends warmth, style, and romance. A … Read more

Lux Cozi, one of India’s most trusted comfort wear brands, has launched HEATEK, its new range of thermal wear, backed by a vibrant campaign featuring brand ambassadors Varun Dhawan and Jacqueline Fernandez. Set in a playful winter cabin, the TVC captures Jacqueline chasing Varun to keep warm, with Lux Cozi’s HEATEK thermals becoming the ultimate hero. The campaign’s tagline, “Garmi … Read more

Cadbury Dairy Milk has unveiled Milkinis, its latest innovation for the Indian market, adding a playful twist to its iconic portfolio. Milkinis features a smooth milk crème centre encased in Cadbury’s classic chocolate shell, designed to deliver a lighter, creamier bite. Available in two formats – a 17g single bar priced at ₹20 and a 34g twin-bar pack priced at … Read more