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Dentsu appoints Rohit Potphode as Managing Partner

Dentsu has appointed Rohit Potphode as Managing Partner – Sports, Gaming, Esports and Live Experiences to strengthen its Sports and Entertainment network in India. Reporting to Yosuke Murai, Potphode will lead culture-driven brand strategies across sports, gaming and live events. With over two decades of experience spanning IPL, ISL, Coke Studio, and Lakmé Fashion Week, … Read more

Saksham Jadon, founder and former CEO of Youngun, has joined MeldIt AI as Co-Founder

Saksham Jadon, founder and former CEO of Youngun, has joined MeldIt AI as Co-Founder. With over eight years of experience in digital marketing and brand strategy, Jadon aims to scale the AI-driven platform that helps brands, creators, and agencies simplify social media content creation. Known for building viral campaigns at Youngun, he has previously worked … Read more

Sebamed celebrates the tenderness of firsts with #PehlaDiya Diwali campaign

The campaign film captures the warmth of early parenthood, encouraging families to embrace gentle, mindful moments of love and care. https://www.instagram.com/reel/DPnmihqEZ4G/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== Sebamed, the German skincare brand distributed and marketed in India by USV, has launched a heartfelt festive campaign titled #PehlaDiya, celebrating the tenderness of new beginnings – from a baby’s first smile to their first Diwali. … Read more

Mamaearth unveils new campaign starring Palak Tiwari

The ‘Rice Face Wash’ campaign celebrates hydration and glow, connecting with young skincare enthusiasts who value freshness and radiance. Mamaearth has launched a new digital campaign for its Rice Face Wash, featuring brand ambassador Palak Tiwari in a vibrant, tennis-inspired film that adds a playful twist to skincare storytelling. Centred on the product’s double hydration formula powered by rice water and niacinamide, the … Read more

Zomato’s Q2 FY26 profit drops 63% to ₹65 crore; ad spends nearly double to ₹806 crore

Revenue surges 178% YoY to ₹13,942 crore, driven by Blinkit’s rapid growth and aggressive expansion across quick commerce operations. Eternal Limited (formerly Zomato Limited) has reported a sharp year-on-year decline in profitability for the second quarter ended September 30, 2025. The company’s consolidated net profit fell 63% to ₹65 crore, compared to ₹176 crore in the same quarter last year, even as … Read more

BookMyShow Live launches festive campaign ‘Travis Wali Diwali’ ahead of Travis Scott’s India debut

The campaign blends the excitement of Travis Scott’s first India tour with the festive warmth of Diwali, reflecting young India’s vibrant and evolving celebrations. BookMyShow Live has rolled out a new festive campaign, ‘Travis Wali Diwali’, celebrating global music icon Travis Scott’s first-ever performance in India as part of his CIRCUS MAXIMUS WORLD TOUR. The campaign captures the convergence … Read more

Himalaya BabyCare celebrates trust and leadership with new ‘Loved by Babies’ campaign

The campaign, ‘Prescribed by Doctors, Trusted by Moms, and Loved by Babies,’ highlights Himalaya’s enduring bond of trust, care, and credibility. Himalaya BabyCare has launched a heartwarming new campaign reaffirming its position as a brand “loved by babies.” Titled ‘Prescribed by Doctors, Trusted by Moms, and Loved by Babies,’ the campaign creatively places babies at the centre of its storytelling, … Read more

Garnier Men launches AcnoFight Gentle Cleanser, roping in Abhishek Sharma as Brand Ambassador

The new launch targets sensitive, acne-prone skin, promising a balance of effective cleansing and gentle care. Garnier Men, L’Oréal India’s men’s skincare brand, has announced the launch of AcnoFight Gentle Cleanseralongside the appointment of Abhishek Sharma, India’s No. 1 T20 batsman, as its new brand ambassador. The launch highlights Garnier Men’s commitment to delivering high-performance skincare solutions … Read more