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JioSaavn celebrates festive season with ₹399 annual Pro plan

The limited-time offer makes premium, ad-free audio streaming accessible to millions of music lovers across India. JioSaavn, the popular audio streaming platform with over 100 million monthly active users, has launched a special annual Pro plan priced at ₹399 for one year, timed with the festive season. The new Pro plan offers ad-free listening, unlimited downloads, and high-quality audio, along with … Read more

Whisper World partners with Red Chillies Entertainment for ‘The Ba*ds of Bollywood,’ setting new benchmarks in brand storytelling

The collaboration leverages In-Content Advertising (ICA) to integrate top brands seamlessly into Aryan Khan’s directorial debut on Netflix. Whisper World, the global leader in In-Content Advertising (ICA), has joined forces with Red Chillies Entertainment for The Ba**ds of Bollywood*, the 2025 entertainment blockbuster streaming on Netflix and marking Aryan Khan’s directorial debut. As Red Chillies’ exclusive ICA partner, Whisper World … Read more

Piramal i-Know launches #OwnYourMenopause campaign to spark dialogue and awareness around menopause

The initiative, conceptualised by DDB Mudra Group, aims to help women articulate their experiences and take control of this natural transition. On the occasion of World Menopause Day, i-Know, the women’s health brand from Piramal Pharma, has unveiled its latest campaign, #OwnYourMenopause, conceptualised by DDB Mudra Group. The campaign shines a light on an often-silent reality – the invisibility of … Read more

SBICAP Securities launches #KaroKhudPeInvest campaign for financial empowerment

The Diwali campaign encourages young Indians, especially women, to take charge of their financial futures through informed investing. SBICAP Securities (SSL), part of the State Bank of India Group, has unveiled its new festive campaign, #KaroKhudPeInvest, aimed at inspiring financial independence and self-confidence among young Indians and women. At the centre of the campaign is a … Read more

McCain celebrates festive togetherness with Usha Uthup’s ‘Jugalbandi’ campaign

The campaign, conceptualised by Schbang, showcases how McCain snacks bring families closer through the joy of food and music. McCain Foods India has unveiled its festive campaign, ‘Jugalbandi’, featuring legendary singer Usha Uthup, her daughter Anjali, and grandson in a heartwarming musical collaboration that celebrates family bonds and festive togetherness. Conceptualised by Schbang, the campaign highlights … Read more

Piramal Finance celebrates customer milestones with festive film ‘Neeyat Ki Rangoli’

The campaign honours real customer journeys, highlighting progress built on sincerity, trust, and purpose. Piramal Finance has launched its festive campaign film, ‘Neeyat Ki Rangoli’, celebrating the journeys of real customers who embody progress through dedication and intent. The film captures personal milestones – from purchasing a first car and building a dream home to expanding … Read more

Kalyan Jewellers celebrates sibling love in heartfelt Bhaidooj film

The campaign beautifully captures the emotional bond between a brother and sister, celebrating love, gratitude, and timeless gifting. Kalyan Jewellers has unveiled a new digital campaign for Bhaidooj, weaving a touching narrative around the enduring bond between siblings. The film tells the story of a visually impaired brother who gifts his sister a diamond bangle, … Read more