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Day: November 13, 2025

Nilkamal and The Womb Celebrate the Iconic Plastic Chair with AI-Powered Campaign ‘Yeh Kursi Hai Mahaan’

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The film reimagines Nilkamal’s legacy through a modern, AI-driven lens, symbolising strength, stability, and the everyday Indian spirit. Nilkamal, in partnership with The Womb, has launched an evocative new campaign titled ‘Yeh Kursi Hai Mahaan’, reigniting nostalgia around its most recognisable product – the classic plastic chair. The AI-generated brand film draws parallels between Nilkamal’s enduring presence … Read more

CARS24 Launches a Hilarious New Campaign Featuring Dinesh Karthik’s Acting Debut

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The ad film blends cricket, comedy, and chaos as Dinesh Karthik goes off-script in CARS24’s latest viral spot. CARS24 has unveiled a laugh-out-loud new campaign starring cricketer Dinesh Karthik, marking his acting debut in a film that’s as unexpected as it is entertaining. Known for his versatility on and off the pitch – as a player, commentator, and … Read more

OTTplay and Studio Jadu Announce Partnership to Syndicate AI‑Enabled Animated Series

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One of the first OTT syndication deals of its kind globally OTTplay, India’s leading OTT aggregation platform, today announced a strategic partnership with Studio Jadu tosyndicate a line-up of AI-enabled animated series, marking one of the earliest OTT syndication deals of its kind worldwide. The collaboration brings Studio Jadu’s next-generation animated content to OTTplay’sdiscovery-driven ecosystem, expanding access to innovative storytelling craftedthrough Jadu’s proprietary creator workbench. The platform empowers artists to refine narratives, deepen character arcs, and accelerate production-while ensuring that human creators … Read more

HT Media Q2 FY26 Results: Revenue Up 4% YoY to ₹499 Crore; Loss Narrows to ₹4.3 Crore

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Print and digital segments drive growth; improved cost efficiency boosts operating margins. HT Media Limited reported a steady performance for the quarter ended September 30, 2025 (Q2 FY26), with revenue from operations rising 4% year-on-year to ₹499 crore, compared to ₹479 crore in the same period last year. The company also reduced its consolidated loss to ₹4.3 crore, from ₹6.3 crore … Read more

Dashverse and Vigloo Join Hands to Bring Korean Microdrama Phenomenon to India

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Dashverse, India’s AI-powered entertainment company, has announced a strategic partnership with Vigloo, a global leader in Korean microdramas, to introduce the viral hit The Bedmate Game: Sharehouse to Indian audiences via its short-form drama platform, DashReels. Marking the Korean microdrama’s debut in India, the series – which has already surpassed 20 million global views – will be available with English and Hindi subtitles, … Read more

EMotorad Partners with Rannvijay Singha for ‘Made for More’ Campaign

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E-mobility brand EMotorad has unveiled its latest campaign, ‘Made for More’, featuring actor and reality TV icon Rannvijay Singha. The campaign spotlights EMotorad’s new electric cycle, Ranger, positioned as a bold and performance-driven ride built to conquer every terrain – from city streets to rugged trails. Video Link: https://www.youtube.com/watch?v=9vNZYrOu6jk The film draws on Rannvijay’s adventurous and energetic persona, blending humour and … Read more

Sony Sports Network Secures Broadcast Rights for Tennis Premier League 2025

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Sony Sports Network has been announced as the official broadcast partner for Season 7 of the Tennis Premier League (TPL), powered by Clear Premium Water. The tournament will air live across India on Sony Sports Ten 5 and Sony Sports Ten 5 HD channels from December 9 to 14, 2025, straight from the Gujarat University Tennis Stadium, Ahmedabad. This season promises high-intensity action with … Read more

Cannes Lions Introduces Creative Brand Lion to Honour Brands Driving Creative Excellence

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The Cannes Lions International Festival of Creativity has announced the introduction of a new award category – the Creative Brand Lion, set to debut at its 2026 edition. The new accolade aims to recognise brands that build the systems, cultures, and capabilities enabling world-class creative marketing. “For 70 years, we’ve celebrated the creative outputs that fuel brand demand globally. But … Read more

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