WPP Media has strengthened its long-standing partnership with Henkel Consumer Brands after winning a consolidated media mandate across Europe. With this expanded scope, the agency will now lead media duties for Persil, Perwoll, Bref, Schwarzkopf and Syoss across 30 European markets – significantly widening its remit from the 17 markets awarded in late 2024. The … Read more
DP World has announced rising Indian batting star Abhishek Sharma as the newest face of its global brand ambassador lineup. With this association, Sharma joins an elite group of sports icons already linked with the logistics major, including Sachin Tendulkar and professional golfer Tommy Fleetwood. The partnership follows a landmark year for the young cricketer. … Read more
Twenty-six major e-commerce and digital service platforms – including Zepto, BigBasket, Zomato, Swiggy, Flipkart and MakeMyTrip – have formally declared compliance with the government’s 2023 guidelines aimed at eliminating dark patterns in user interfaces. The Department of Consumer Affairs announced that these companies have voluntarily submitted self-declaration letters, confirming that their platforms no longer deploy manipulative … Read more
WhatsApp for iPhone is preparing to introduce multi-account support – a feature users have been requesting for years and one that arrived on Android in late 2023. As reported by WABetaInfo, the messaging platform has begun testing the capability through a new TestFlight beta update, allowing select iOS users to run more than one WhatsApp … Read more
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