×

Pepsodent Enters the Metaverse With ‘Cavity Fighters,’ a Roblox Game Transforming Oral Care Education

Mumbai: Pepsodent has stepped into the world of immersive digital learning with the launch of ‘Pepsodent Cavity Fighters’ on Roblox, marking its first-ever interactive virtual experience dedicated to making oral hygiene education fun and engaging for children and families. The gamified platform turns oral care into an adventure where players clean teeth, complete missions, and … Read more

L’Oréal Paris Unveils Nationwide OOH Spectacle for New Glycolic Gloss Range

MUMBAI: L’Oréal Paris has rolled out a striking nationwide Out-of-Home (OOH) campaign to introduce its latest innovation-the L’Oréal Paris Glycolic Gloss Range, powered by Glycolic Acid. Executed in partnership with Posterscope India, the campaign aims to spark high-impact visibility and generate mass awareness as the brand enters a new chapter in gloss-care beauty. Designed to … Read more

Medanta Sparks Dialogue on Men’s Health with New Prostate Cancer Awareness Film

Mumbai: Medanta, one of India’s leading super-speciality hospitals and consistently ranked India’s Best Private Hospital by Newsweek for six years, has unveiled a new awareness film for International Men’s Day, spotlighting prostate cancer-the second most common cancer among Indian men. The film is part of Medanta’s year-long awareness movement, “Jaanta Hai Medanta,” and urges men … Read more