UP Warriorz, the Women’s Premier League franchise owned by Capri Sports, has announced L’Oréal Professionnel as its title sponsor for the upcoming fourth season of the WPL. The association marks a strategic partnership rooted in shared values of women’s empowerment, confidence and performance excellence. As part of the collaboration, L’Oréal Professionnel will gain prominent visibility … Read more
FTA Global, a new-age marketing company, has released its latest industry report titled “B2B Indian Tech Industry: Search & Demand Trends 2025”, offering a detailed view of how search behaviour is reshaping India’s B2B technology ecosystem. The study highlights a significant shift towards search-led discovery, with Artificial Intelligence and Machine Learning emerging as the strongest … Read more
Art-e Mediatech, a creative, media and MarTech agency, has unveiled an AI-led festive mashup that brings together Christmas campaign films created for several leading brands, offering a glimpse into how Artificial Intelligence is now seamlessly embedded in everyday brand storytelling. Released in New Delhi, the mashup features festive campaigns conceptualised and executed by Art-e Mediatech … Read more
Asian Paints, in partnership with the St+art India Foundation, has unveiled the St+art Kolkata Festival 2025–26, introducing ADDA: The Third Space – Ballygunge Art Project, a large-scale public art initiative spread across South Kolkata’s Ballygunge neighbourhood. Rooted in Kolkata’s iconic adda and rowak culture, the festival reimagines everyday public spaces as shared zones of dialogue, … Read more
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