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Barbeque Nation’s ‘Milne Ki Bhookh’ Campaign Celebrates Togetherness Over Food

Barbeque Nation has launched its New Year campaign, ‘Milne Ki Bhookh’, highlighting dining out as a meaningful way to reconnect with friends and family. The campaign positions shared meals and familiar food moments as a catalyst for social bonding, emphasizing the enduring role of in-person interactions in an increasingly digital world. The campaign features a … Read more

Beatit Entertainment to Elevate Fan Experience at WPL 2025 and IPL Playoffs

Beatit Entertainment has been appointed by the Board of Control for Cricket in India (BCCI) to manage match-day entertainment for the Women’s Premier League (WPL) 2025 and the IPL playoff match in New Chandigarh. The mandate encompasses planning and executing in-stadium entertainment, including immersive light and sound shows, synchronized fireworks, and innovative virtual reality-based fan … Read more

Airbnb Turns a Love Confession into a Hosting Lesson with Kartik Aaryan and Ananya Panday

Airbnb’s latest campaign brings together Kartik Aaryan and Ananya Panday in a playful narrative that blends romance, humour and an unexpected twist-while reinforcing the brand’s core belief: great stays begin with great hosts. Built around the theme “Trust the Host,” the film uses light-hearted storytelling to highlight how thoughtful hosting can transform a stay into … Read more

Aviation Ministry Launches Round-the-Clock Helpdesk to Tackle Flight Disruptions

In response to recent large-scale flight disruptions and seasonal operational challenges, the Ministry of Civil Aviation has activated a 24×7 Passenger Assistance Control Room in Delhi to address air traveller grievances in real time. The initiative follows widespread delays and cancellations involving multiple airlines, including IndiGo, and recurring winter fog disruptions across northern India. Operational … Read more

Dentsu Monetises Legacy Asset as Global Restructuring Gathers Pace

Dentsu has reportedly sold its historic Ginza headquarters in Tokyo, recording a gain of over $200 million, as the Japanese advertising major continues to optimize its asset base and reassess its international business strategy. The transaction reflects a broader effort by the group to strengthen balance sheet efficiency amid shifting global market dynamics. The Ginza … Read more

When Sustainability Meets Creativity: Somany Ceramics’ Tile-to-Art Initiative

Somany Ceramics Ltd. has taken a meaningful step toward sustainable innovation by collaborating with Techno India University, Kolkata, on a unique art-led recycling initiative titled “Transforming Broken Tiles into Trendsetting Style.” The project brings together design, education, and environmental responsibility to reimagine construction waste as creative expression. As part of the initiative, 20 architecture students … Read more

Titan Steps into the Future of Jewellery with beYon

Titan has officially entered the lab-grown diamond jewellery space with the launch of beYon, its newest brand under the House of Titan. The brand’s first exclusive store opens in Mumbai on December 29, 2025, marking a strategic move into a rapidly expanding segment shaped by changing consumer preferences. Lab-grown diamonds are gaining popularity, especially among … Read more