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Jos Alukkas Captures Modern Wedding Emotions in New Campaign Featuring Dulquer Salmaan and Keerthy Suresh

Jos Alukkas has unveiled its latest brand campaign, ‘My Best Friend’s Wedding’, starring Dulquer Salmaan, Keerthy Suresh, and veteran actor Suhasini Maniratnam. Conceptualized by Toki Creative Collective, the campaign reflects how weddings today are becoming more thoughtful, collaborative, and emotionally driven, while still remaining rooted in tradition. Set against the backdrop of a wedding, the … Read more

KFC Turns Up the Sauce with Campaign Film for Its Bold New Dunked Range

KFC India has started 2026 on a bold and indulgent note with the launch of its all-new Dunked range, introducing a sauce-loaded twist to its iconic chicken favourites. Designed to be fully dunked-not just dipped-the range delivers an unapologetically saucy and flavor-packed experience for chicken lovers. The Dunked range debuts with a Fiery Texas BBQ … Read more

Kurkure Adds a Chatpata Twist to New Year Resolutions with Relatable Digital Campaign

Mumbai: As the New Year rolled in with its usual flood of ambitious resolutions, Kurkure chose to take a refreshingly honest route. Staying true to its philosophy of ‘Chatpate Se Sab Patein’, the brand launched a digital-first campaign that replaces unrealistic promises with chatpata, relatable resolutions rooted in everyday Indian behavior. For over 25 years, … Read more

Sachin Tendulkar Joins Techno Paints as Brand Ambassador, Boosting Nationwide Expansion Plans

Techno Paints and Chemicals has appointed cricket legend Sachin Tendulkar as its brand ambassador for the next three years, aiming to strengthen its presence across India and support its upcoming growth initiatives. The company, which has established a strong footing in the domestic paints sector over the past 25 years, currently operates in eight states … Read more

Tiger Shroff Joins Leeford Healthcare to Promote Proactive Joint Health with ‘Fit Raho, Hit Raho’

Leeford Healthcare has announced Bollywood actor Tiger Shroff as the brand ambassador for its Orthopedic & Mobility Aids division and launched a nationwide campaign, ‘Fit Raho, Hit Raho’, aimed at positioning orthopedic supports as proactive lifestyle essentials rather than just post-surgical tools. With increasing awareness around posture, mobility, and long-term joint health, the campaign addresses … Read more

Schbang Welcomes 2026 with Original Music Video Celebrating a Decade of Creativity and Collaboration

Mumbai: Integrated marketing and technology agency Schbang has kicked off 2026 with the release of an original music video, reflecting its bold, energetic, and unapologetically creative spirit. Designed as a tribute to its partners and collaborators, the film celebrates a year marked by trust, scale, and shared ambition across mainline, media, performance, AI, and digital … Read more