×

Netflix and Sony Pictures ink global Pay-1 streaming agreement

Netflix and Sony Pictures Entertainment (SPE) have signed a landmark global Pay-1 licensing agreement, creating a first-of-its-kind deal that brings worldwide streaming rights under a single, multi-year framework. Under the exclusive arrangement, Sony Pictures’ feature films will stream on Netflix globally after completing their theatrical and home entertainment windows. The rollout will begin later this … Read more

NIVEA taps into Gen Z culture at Lollapalooza India 2026

As brands compete for Gen Z attention, louder messaging and trend-chasing are no longer enough. At Lollapalooza India 2026, NIVEA takes a more culturally attuned approach – embedding itself within music, identity and shared youth experiences rather than traditional brand communication. Held over two days in Mumbai, the festival provides a natural touchpoint for a … Read more

JioStar posts ₹8,010 crore revenue, ₹888 crore profit in Q3

Media and entertainment platform JioStar reported a strong financial performance in the December quarter, posting gross revenue of ₹8,010 crore and a profit after tax of ₹888 crore. The company’s revenue from operations stood at ₹7,232 crore during the October–December period. JioStar recorded a pre-tax profit (EBITDA) of ₹1,738 crore, translating into an industry-leading margin … Read more

Flipkart taps humour and habit with Harbhajan Singh-led Republic Day Sale campaign

In Indian homes, a malfunctioning washing machine, refrigerator or television often faces an instinctive response before a service call or replacement – an emphatic chaanta. The habit, oddly universal and deeply ingrained, has long been treated as a quick fix passed down through generations. Video Link: https://www.youtube.com/watch?v=RRCKE4NKjog Flipkart has now turned this everyday cultural insight into … Read more