Day: April 11, 2026

Reliance Jewels has rolled out a new Akshaya Tritiya campaign that shifts the conversation from tradition-led purchases to smarter, value-driven gold buying. Conceptualised by Network Advertising, the film features Gajraj Rao and Pratibha Ranta, bringing a slice-of-life narrative that feels both relatable and contemporary. Moving away from heavily ritualistic portrayals, the campaign captures how younger … Read more

Vaseline, under Unilever Nepal, has introduced its Gluta-Hya range in Nepal through an unconventional on-ground activation titled ‘ShowStopper Skin’. Breaking away from traditional product launches, the campaign transformed high-traffic public spaces into immersive brand experiences. A striking pink carpet appeared across key locations without prior announcement or visible branding, instantly capturing attention and sparking curiosity … Read more

Bata India has unveiled its latest campaign, ‘Everyday Essentials. Reinvented’, fronted by actor Taapsee Pannu, to spotlight its open footwear range designed for daily wear. The campaign centres around versatile styles such as sandals, peep-toes, and adjustable strap designs, positioning them as go-to choices for consumers navigating busy, on-the-move lifestyles. With a strong emphasis on … Read more