AB InBev Launches ‘Cheers to Bars’ Campaign Ahead of FIFA World Cup 2026
AB InBev has unveiled its global ‘Cheers to Bars’ campaign as part of its build-up to the FIFA World Cup 2026, celebrating the role of local bars as key gathering spaces for football fans during the tournament. The initiative will be led by the company’s flagship brands, Michelob ULTRA and Budweiser, both official beer sponsors … Read more