Team Pumpkin, a digital-first marketing agency, has secured the digital mandate for MamyPoko Pants Bangladesh, expanding its footprint in the baby care category. The agency will lead digital strategy and execution across social media, influencer marketing, and performance-driven campaigns.
MamyPoko Pants, a flagship brand from Unicharm Corporation, continues to grow its presence in both Indian and international markets. With this win, Team Pumpkin will bring its experience in insight-led storytelling and tailored content execution to help the brand strengthen its connection with young parents in Bangladesh.
Swati Nathani, co-founder and chief business officer at Team Pumpkin, shared her thoughts on the new partnership: “Having worked with MamyPoko Pants in India since October 2017, we’ve developed a strong understanding of the brand and the unique digital challenges within this space. Our focus in Bangladesh will be on delivering solutions-first content that supports and simplifies parenting.”
The mandate will be managed from Team Pumpkin’s Gurgaon office, which will oversee digital planning and operations tailored for the Bangladesh market. This expansion marks another milestone in the agency’s growth and its commitment to building meaningful, platform-relevant content for parenting-focused brands.
By combining regional insights with creative strategy, Team Pumpkin aims to help MamyPoko Pants deepen its engagement and build lasting trust among parents in Bangladesh.
