Truecaller has joined forces with Himmat Singh, the iconic character from the popular spy thriller Special Ops 2, for a campaign focused on digital scam awareness. The initiative aims to alert users about the rising threats of phone scams and cyber fraud, and to promote safer digital practices.

Using the character of Himmat Singh, known for his sharp intelligence and vigilance, the campaign delivers key messages around identifying and avoiding fraudulent calls and digital traps. By leveraging the character’s popularity and authority, Truecaller hopes to better engage audiences and make digital safety a mainstream conversation.

Alan Mamedi, co-founder and former CEO of Truecaller, also shared his support for the campaign through a personal post, highlighting the urgent need to combat growing cyber threats with proactive education and tools.

The campaign will be amplified across digital and social media platforms, aiming to spark a broader movement around digital vigilance and security. It encourages users to stay alert, verify identities, and report suspicious activity-aligning with Truecaller’s mission to build trust in communication.

With this initiative, Truecaller is not just promoting its app features, but also positioning itself as a key player in the fight against digital fraud. By collaborating with a trusted on-screen figure like Himmat Singh, the brand adds a relatable and compelling narrative to the crucial issue of scam prevention in today’s hyper-connected world.