As it approaches 100 years in India, Shell has launched a heartfelt brand film titled ‘Shell Chale Ban Ke Saathi’, celebrating its enduring journey as one of the country’s most trusted energy partners.
The film reflects Shell’s purpose – Powering Progress Together – and highlights its deep-rooted commitment to innovation, meaningful partnerships, and contributing to a more sustainable future as an integrated energy company.
Shell’s legacy in India began in 1928 under the name Burmah Shell, and over the decades, it has played a key role in supporting the nation’s development – from powering India’s first flight to setting up its early refineries. The new film pays tribute to this journey, capturing the essence of the brand’s evolution through the lens of people, progress, and purpose.
Mansi Madan Tripathy, Chairperson, Shell India and SVP, Shell Lubricants Asia Pacific, shared, “This film honours our near-century of service and trust in India. From pioneering moments in history to driving forward with innovation, Shell’s story is one of collaboration, ambition, and shared progress. As India grows and evolves, Shell remains focused on powering what matters today while building cleaner, smarter energy systems for tomorrow.”
The campaign reinforces Shell’s vision of being a long-term partner in India’s energy transition, while celebrating a milestone built on impact, integrity, and innovation.
