Alamode by Akanksha, the popular homegrown fashion label with a community of over 1.1 million followers, has officially rebranded as Miss Mosa by Akanksha. The move marks the brand’s evolution from a trend-focused label to a community-driven fashion movement, celebrating individuality, creativity, and self-expression for the modern Indian woman.
“The decision to rebrand is about much more than a name change – it’s about honoring the women we design for. She is graceful yet bold, modern yet rooted, and uses fashion as a powerful form of self-expression. Miss Mosa represents unique pieces of individuality coming together like a mosaic, telling a personal story for every woman,” said Akanksha Sethi, Co-Founder and Creative Director, Miss Mosa by Akanksha.
The rebrand introduces a refreshed visual identity, new collections, and versatile designs that speak to women who embrace their many layers.
“Rebranding to Miss Mosa is a strategic step towards building global resonance. This new identity will help us strengthen brand recall, expand into new categories, and scale into a lifestyle brand that appeals to both Indian and international consumers,” added Jayant Sethi, Co-Founder, Miss Mosa by Akanksha.
With this transformation, Miss Mosa by Akanksha aims to deepen its community-first approach while offering expressive, timeless fashion that empowers women to define their own style narrative.