Dentsu Creative Isobar has appointed Dhruv Tiwari and Zubin Jauhari as Group Executive Creative Directors, reporting to CCO Abhijat Bharadwaj. Dhruv, formerly of DDB Mudra, and Zubin, returning to Dentsu with over a decade of experience, will lead the agency’s creative vision across its brand portfolio, blending consumer insights with cultural relevance. Both bring award-winning experience on top brands and aim to deliver work that sparks conversation, pushes creative boundaries, and inspires their teams.