Zee News, one of India’s most iconic news brands, has unveiled a distinct new visual identity and next-generation studio experience, setting a fresh benchmark for television news. The transformation combines cutting-edge design, advanced storytelling tools, and data-driven editorial planning, reflecting Zee News’ commitment to delivering clear, credible, and engaging journalism for today’s digital-first audiences.
The reimagined look introduces a modern red, blue, and white palette, breaking away from the conventional dark reds and yellows. The on-screen presentation is clean, sharp, and visually soothing, designed to enhance clarity and viewer engagement. Anchors will now present stories with live data visualizations, immersive explainers, and interactive elements – making news not just informative but experiential.
Rahul Sinha, Managing Editor, Zee News, said: “This transformation is not incremental – it is historic. From our vibrant design to state-of-the-art studio, we are redefining how news will be experienced in India.”
The newsroom features AR explainers, modular anchor zones, and dynamic data walls, enabling deeper storytelling and context. Editorially, Zee News is shifting from headline-driven updates to insight-led coverage, powered by analytics and viewer research. Initiatives like the Guest Editor format invite diverse voices to shape daily news agendas, making the platform more inclusive.
Karan Abhishek Singh, CEO, ZMCL, added: “This reinvention speaks to a new generation of viewers while honoring decades of trust.”
With this bold leap, Zee News positions itself as India’s most future-ready news network, blending technology, design, and editorial integrity to keep audiences informed and empowered.
