Neel Pandya-led startup to use funds to grow its Agentic AI ecosystem, offering carbon-conscious marketing solutions for brands and agencies worldwide
Climaty AI, the world’s first CliMarTech (Climate + Marketing Technology) platform, has secured $2 million in early-stage funding to accelerate the growth of its Agentic AI ecosystem and deliver sustainable, high-impact marketing solutions globally. The round was led by Turbostart, alongside participation from prominent AI specialists and angel investors.
Founded by Neel Pandya, who brings over 20 years of experience with L’Oréal, Vodafone, GroupM, and as former CEO of Pixis, Climaty AI addresses inefficiencies in the $1 trillion global advertising industry, where almost 37% of spend is wasted due to poor targeting, duplicate campaigns, or suboptimal creative.
The company’s Agentic AI ecosystem includes four intelligent media agents – Campaign Builder, Creator, Optimizer, and Analytics – which continuously learn, adapt to campaign objectives in real time, and manage campaigns end-to-end under human oversight. These tools aim to enhance campaign efficiency, transparency, and sustainability, while allowing media planners to concentrate on strategy.
With the fresh funding, Climaty AI plans to advance its proprietary Agentic AI technology and expand across APAC, EMEA, the UK, and North America, regions where demand for sustainable marketing solutions is rapidly increasing.
Ganesh Raju, Founder, Turbostart, said:
“The future of marketing lies in combining performance with accountability. Climaty AI is setting a new benchmark with CliMarTech and Agentic AI, and we’re thrilled to support their global journey.”
Neel Pandya, Founder & Global CEO, Climaty AI, added:
“Leading brands will see accountability as a core performance driver. Sustainability and Agentic AI are embedded in everything we do at Climaty AI.”
Climaty AI has already shown early success with a pilot for Opella, improving marketing efficiency while lowering carbon emissions. Its solutions have proven effective across EdTech, Consumer Healthcare, Automotive, and CPG sectors, highlighting their applicability across diverse marketing landscapes.
