Amazon Web Services (AWS) has appointed Sriram Santhanam as Head of Startup Business for India, underscoring its focus on strengthening ties with the country’s rapidly growing startup ecosystem. With over 25 years of experience in B2B sales leadership and four years at AWS leading the ISV business, Santhanam will drive strategy for startup engagement, cloud adoption, and innovation. His role will center on enabling founders and venture-backed companies to scale through cloud, AI, and SaaS-led solutions, reinforcing AWS’s position as a key partner in India’s digital growth story.
