Campaign captures devotion, love, and togetherness through everyday moments
Kalyan Jewellers has unveiled a touching digital film celebrating Chhath Puja, portraying the festival’s spirit of faith, love, and companionship. Featuring actors Chhavi Pandey and Manas Shah, the film reflects how devotion weaves itself into the fabric of daily life and relationships.
Set in the familiar warmth of a home on the eve of Chhath Puja, the story follows a couple preparing for rituals and festivities. Amid shared chores and quiet moments, their bond deepens – symbolizing how devotion extends beyond prayer to gestures of love, care, and understanding. As the Chhath sun rises, their togetherness becomes a reflection of the festival’s essence – faith strengthened by affection.
In its emotional finale, the husband gifts his wife a Kalyan Jewellers necklace, a token of gratitude and devotion. The moment beautifully ties into the brand’s philosophy that true celebrations shine brighter when adorned with sincerity and emotion.
With over 30 showrooms across Bihar, Kalyan Jewellers continues to strengthen its connection with local communities, rooted in trust, craftsmanship, and quality. The brand’s 4-Level Assurance Certificate-covering purity certification, free lifetime maintenance, detailed product information, and transparent exchange and buy-back policies-ensures customers enjoy a trusted and seamless experience both in-store and online.
This Chhath Puja, Kalyan Jewellers invites everyone to celebrate relationships that enrich life, reminding us that every bond, like gold, shines brighter with devotion.
