NDTV has reported a strong second quarter, reflecting its continued evolution as both a trusted broadcaster and a digital-first media network. The company posted a consolidated profit after tax of ₹15.8 crore, up 40% year-on-year, on total revenues of ₹104.4 crore – marking its second consecutive quarter of double-digit growth under the Adani Group.
While television remains NDTV’s cornerstone, its digital segment has emerged as the key growth driver, posting a 46% YoY rise in revenue. Platforms like NDTV.com, NDTV India, and NDTV Profit contributed significantly, supported by expanded video reach, stronger audience monetization, and increased brand partnerships.
On television, NDTV maintained its standing amid election-season competition. Flagship shows such as The Big Picture, Counting Day Special, and Your Voice 2024 delivered viewership spikes of up to 25%, with NDTV India and NDTV 24×7 ranking among the top five channels in their segments. Advertising revenues grew 8% QoQ, with steady performance in FMCG and government categories.
Operational efficiency and cost control further boosted profitability, improving EBITDA margins by 200 basis points. The company credited this to streamlined backend operations, technology automation, and disciplined spending.
Strategically, NDTV deepened its integration with AMG Media Network, leveraging advanced analytics, AI-driven newsroom tools, and new digital initiatives, including interactive explainers and enhanced mobile experiences.
As NDTV looks ahead to FY26, it plans to expand its regional footprint, strengthen video-first monetization, and continue blending editorial credibility with digital innovation– a model redefining success for legacy media in India.
