The company strengthens its portfolio with the acquisition of men’s grooming brand Muuchstac and ramps up brand investments ahead of the festive season.
Godrej Consumer Products Ltd (GCPL) reported steady performance in Q2 FY26, navigating a temporary slowdown from GST rate changes and softer demand in international markets. The company also expanded its personal care portfolio by acquiring digital-first men’s grooming brand Muuchstac.
Consolidated revenue rose 4% year-on-year to ₹2,362 crore, supported by a 3% increase in underlying volumes. Net profit dipped 2%, impacted by GST-related trade disruptions and macroeconomic headwinds. EBITDA margins stood at 19.3%.
“Q2 has been a resilient quarter despite GST transition challenges and Indonesia’s macro environment,” said Sudhir Sitapati, MD & CEO, GCPL. “Our India business, excluding soaps, continues to deliver double-digit volume growth.”
In India, sales grew 4%, while the Home Care segment expanded 6%, led by air fresheners and the newly launched Godrej Spic toilet cleaner. The Personal Care segment declined 2%, primarily due to GST-linked disruptions in soaps.
Ad and publicity spending rose sharply as GCPL stepped up festive brand investments – reaching ₹375.7 crore in Q2 FY26, up 19.7% sequentially and slightly above ₹363.9 crore in Q2 FY25. The increase was driven by campaigns for new launches like KS99, Amazon Woods 4X, and Godrej Spic.
Internationally, performance was mixed – Africa, USA, and Middle East markets grew 25%, while Indonesia saw a 7% revenue decline due to pricing pressures.
GCPL’s acquisition of Muuchstac, one of India’s leading online men’s grooming brands, marks a strategic push into the fast-growing ₹1,000-crore men’s facewash category, expanding its reach among younger consumers.
Looking ahead, Sitapati said GCPL expects trade conditions to normalise in H2 FY26, targeting high single-digit revenue growth and double-digit EBITDA expansion, backed by innovation, disciplined execution, and operational excellence.
