Publicis Groupe reported a solid performance in 2025, delivering organic growth of 5.6%, with India playing a pivotal role in strengthening the group’s Asia-Pacific momentum. The French advertising and public relations major posted full-year revenue of €17.4 billion, marking an 8.5% year-on-year increase, while net revenue stood at €14.55 billion. Operating margins also improved, rising 20 basis points to 18.2%, reflecting disciplined cost management alongside growth investments.
In the fourth quarter of 2025, Publicis recorded net revenue of €3.87 billion, translating into 5.9% organic growth compared to the same period last year. The Asia-Pacific region emerged as a standout performer with 6.2% organic growth, led by strong contributions from India, underscoring the country’s growing strategic importance in the global advertising and digital services landscape.
Regionally, Europe delivered 6.3% organic growth, with the UK posting a robust 7.2% rise. North America recorded organic growth of 4.2% during the quarter. Acquisitions, net of disposals, contributed an additional €53 million to revenues over the year.
By business segment, Connected Media-accounting for 60% of net revenue-achieved high single-digit organic growth, driven by demand for AI-powered media solutions and market share gains. Intelligent Creativity, contributing 26% of net revenue, posted mid-single-digit growth, supported by production-led expansion and new business wins. Technology, which makes up 14% of net revenue, remained largely flat amid cautious client spending.
Commenting on the results, Chairman and CEO Arthur Sadoun highlighted Publicis’ AI-led growth model, noting that artificial intelligence has evolved into a key driver of both revenue growth and margin expansion. Looking ahead, he said the group aims to scale agentic AI solutions that deliver measurable business outcomes.
