Scapia has partnered with Royal Challengers Bengaluru (RCB) and Gujarat Titans (GT) as an official partner for IPL 2026, reinforcing its focus on experience-led fan engagement. While the RCB association enters its second year, the Gujarat Titans deal also includes Scapia as the exclusive credit card partner.
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The partnerships are built around creating immersive, access-driven experiences rather than traditional visibility-led sponsorships. With RCB, Scapia will roll out initiatives like the Scapia Royal Entourage, offering selected fans behind-the-scenes access on matchdays. This includes entry to team hotels, travelling with the team convoy, premium hospitality seating, along with match tickets and official merchandise.
For Gujarat Titans, Scapia introduces Day with the Titans, where winners will travel to Ahmedabad, stay at the team hotel, and gain insider access to team moments. Fans will also enjoy hospitality experiences at the Narendra Modi Stadium, enhancing matchday engagement.
At the core of both partnerships is the campaign titled “The Game is Yours.” A key highlight is Scapia Supershot, a competitive fan activity where participants play in teams, compete on a live leaderboard, and unlock rewards and exclusive experiences.
The move reflects a broader shift in IPL partnerships, where brands are increasingly focusing on participation, access, and memorable experiences to build deeper connections with fans.
By blending travel, rewards, and cricket, Scapia is positioning itself as a lifestyle-driven platform that brings fans closer to the game-transforming them from spectators into insiders.
