Bhumika Realty has announced the signing of Rohit Sharma and Ritika Sajdeh as its brand ambassadors, marking a strategic step to boost brand visibility and strengthen its footprint across North India’s real estate market.
The partnership aligns with the company’s ongoing expansion plans, particularly in the NCR region, where Bhumika Realty is accelerating growth through new developments and land acquisitions. With a portfolio spanning commercial spaces, mixed-use projects, and township developments across cities like Faridabad and Gurugram, the brand is positioning itself for sustained regional scale.
Uddhav Poddar, CMD of Bhumika Group, emphasised that the collaboration reflects the brand’s long-term vision. He highlighted that values such as discipline, consistency, and precision-often associated with Rohit Sharma’s cricketing journey-closely mirror the company’s approach to structured growth and execution.
Rohit Sharma and Ritika Sajdeh echoed similar sentiments, noting that their association with Bhumika Realty is rooted in shared principles of consistency, focus, and contributing to a larger vision. Their presence is expected to enhance brand recall while lending credibility and relatability to the company’s communication.
As competition intensifies in the North Indian real estate sector, this move signals Bhumika Realty’s increasing reliance on celebrity-led branding to build trust, scale visibility, and connect with aspirational homebuyers and investors across key markets.
