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Zepto Partners with 1702 Digital to Power Content at the Speed of Quick Commerce

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Zepto, India’s leading quick-commerce platform, has joined hands with 1702 Digital to supercharge its content ecosystem – ensuring its brand storytelling moves as fast as its 10-minute delivery promise. Founded in 2021 by Aadit Palicha and Kaivalya Vohra, Zepto has rapidly expanded to over 80 cities, delivering millions of products with unmatched efficiency. To keep pace with its meteoric growth, … Read more

Karan Johar Stars in Nuuk’s New Campaign, ‘Design-First Living’

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Home appliance brand Nuuk has teamed up with filmmaker Karan Johar for its latest campaign, Design-First Living, a multi-film series that celebrates the brand’s philosophy – “design-first, function-always.” The campaign showcases how thoughtful, design-led innovation can enhance everyday living and redefine modern Indian homes. Link: https://www.youtube.com/watch?v=TCp5vLtT_HU The collaboration marks a creative intersection of Johar’s cinematic flair and Nuuk’s design-driven product … Read more

Meta Q3 2025 Results: WhatsApp Click-to-Chat Ads Surge 60%, Powering Strong Ad Growth

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Meta Platforms delivered a strong third-quarter performance in 2025, posting a 26% year-on-year increase in advertising revenue and spotlighting WhatsApp as a key growth engine in its evolving monetisation strategy. The company reported total revenue of $51.24 billion, with its Family of Apps segment contributing $50.77 billion. Ad impressions rose 14% YoY, while the average price per ad increased 10%, underscoring continued strength in Meta’s core … Read more

WPP Q3 FY25 Revenue Falls 8.4% YoY as Client Losses, Media Slowdown Hit Growth

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WPP reported a 5.9% like-for-like decline in revenue less pass-through costs for Q3 FY25, citing client losses, muted ad spending, and macroeconomic uncertainty. Total revenue for the quarter stood at £3.26 billion, down 8.4% year-on-year, while revenue less pass-through costs fell 11.1% on a reported basis to £2.46 billion. With results at the “low end of expectations,” the company cut its full-year outlook, … Read more

Komolika Returns (with a Twist): Tinder Turns Dating Red Flags into Halloween Comedy

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This Halloween, Tinder brings a spooky yet hilarious twist to modern romance with Dating Scaries — a three-part comedy series featuring television legends Urvashi Dholakia, Rajat Bedi, and Dilip Tahil. The campaign flips dating’s darkest fears – from ghosting to gaslighting – into binge-worthy lessons on love, honesty, and self-awareness. https://www.instagram.com/reel/DQWX59lk_ev/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== “In 2025, the real chills come from disappearing dates … Read more

Zepto’s CBO Brews Transparency with a Cup of Vietnamese Cold Coffee

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In a refreshing move blending authenticity and brand storytelling, Zepto’s Chief Brand Officer, Chandan Mendiratta, recently stepped behind the counter at a Zepto Café to personally brew a Vietnamese cold coffee, offering consumers a rare behind-the-scenes look at what goes into every cup. Link : https://www.linkedin.com/signup/cold-join?session_redirect=https%3A%2F%2Fwww%2Elinkedin%2Ecom%2Ffeed%2Fupdate%2Furn%3Ali%3Aactivity%3A7389541654623535105 In the video shared on LinkedIn, Mendiratta walks viewers through the process – … Read more

Slurrp’s Great Indian Cookout Season 4 Returns with a ‘Gully to Gourmet’ Celebration Across Four Cities

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India’s largest home chef community, Slurrp, is back with The Great Indian Cookout (GIC) Season 4, taking the country’s culinary passion to new heights. Presented by USHA and co-presented by Aashirvaad, with Foodies Only as associate partner and OTTplay as streaming partner, this year’s edition will travel across Mumbai, Kolkata, Bengaluru, and Delhi from 1st to 22nd November 2025. With over 8 lakh home chefs as part of the … Read more

Jupiter Money raises ₹115 crore, doubles down on sustainable growth

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Jupiter Money, the consumer-focused fintech platform, has raised ₹115 crore in fresh funding, reaffirming investor confidence in its integrated approach to personal finance. The round saw participation from existing investors Mirae Asset Venture Investments, BeeNext, and 3one4 Capital, along with an infusion from founder and CEO Jitendra Gupta. The fundraise underscores Jupiter’s evolution into one … Read more

LOTTE India Brings Korean-Inspired Ice Candies Subak & Shark to India

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LOTTE India has expanded its frozen treats portfolio with the launch of Subak & Shark, a Korean-inspired range of ice candies designed to deliver a fun, multisensory experience for Indian consumers. Infused with the vibrancy of K-culture, the launch blends refreshing flavours, slushy textures, and playful shapes to appeal to both kids and adults. https://www.instagram.com/reel/DP6DY1VDBER/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== Building on the success … Read more

KT Kids and Kareena Kapoor Khan Celebrate the Everyday Magic of Modern Motherhood

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KT Kids, the children’s personal hair care brand, has launched a heartwarming new campaign featuring Kareena Kapoor Khan, capturing the beauty, chaos, and joy of modern parenting. Conceptualised and directed by Lumos Studios, the film positions KT Kids as “A Mother’s Trusted Choice” – a brand rooted in gentle, science-backed care. The TVC unfolds through intimate, everyday moments between … Read more

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