Facebook Instagram Linkedin
×

Newsroom

Medulla Expands to the US, Strengthening Global Presence

by

Veteran healthcare advertising leader Andrew Schirmer appointed Consulting Director, focusing on health tech and consumer health. Medulla Communications has announced its expansion into the United States, marking a key milestone in its global growth journey. The move follows the agency’s recent foray into Singapore and the launch of Capsule, its healthcare-focused events joint venture. To spearhead its US operations, … Read more

Audi India Celebrates Weddings with Heartfelt ‘#MomentsBeforeMoments’ Campaign

by

The new initiative captures emotional pre-wedding moments inside Audi cars, blending luxury with storytelling and human connection. Video Link: https://www.instagram.com/reel/DQrKcWHCNzb/?utm_source=ig_web_copy_link Audi India has launched ‘#MomentsBeforeMoments’, a touching new campaign that expands on its Journeys with Audi narrative, celebrating not just the car but the emotions, memories, and experiences that unfold within it. Following the milestone of 100,000 Audis … Read more

Dyson Initiates Global Review of $500 Million Media Account

by

IPG Mediabrands, the incumbent since 2021, faces a competitive reassessment. Dyson has kicked off a global review of its media planning and buying account, valued at approximately $500 million, as part of a regular business evaluation cycle. The review is understood to be a periodic audit – a standard practice for the technology and appliance major to ensure … Read more

JioStar and Shraddha Kapoor Collaborate to Bring Disney’s Zootopia 2 to Indian Audiences in Hindi

by

The Bollywood star lends her voice to Judy Hopps, continuing JioStar’s mission of localising global entertainment for Indian audiences. JioStar, through its studio division Star Studio18, has announced a collaboration with Disney to localise the much-awaited animated sequel Zootopia 2 in Hindi. The partnership features Shraddha Kapoor as the Hindi voice of Judy Hopps, the spirited and determined police officer beloved by audiences … Read more

Nilkamal and The Womb Celebrate the Iconic Plastic Chair with AI-Powered Campaign ‘Yeh Kursi Hai Mahaan’

by

The film reimagines Nilkamal’s legacy through a modern, AI-driven lens, symbolising strength, stability, and the everyday Indian spirit. Nilkamal, in partnership with The Womb, has launched an evocative new campaign titled ‘Yeh Kursi Hai Mahaan’, reigniting nostalgia around its most recognisable product – the classic plastic chair. The AI-generated brand film draws parallels between Nilkamal’s enduring presence … Read more

CARS24 Launches a Hilarious New Campaign Featuring Dinesh Karthik’s Acting Debut

by

The ad film blends cricket, comedy, and chaos as Dinesh Karthik goes off-script in CARS24’s latest viral spot. CARS24 has unveiled a laugh-out-loud new campaign starring cricketer Dinesh Karthik, marking his acting debut in a film that’s as unexpected as it is entertaining. Known for his versatility on and off the pitch – as a player, commentator, and … Read more

OTTplay and Studio Jadu Announce Partnership to Syndicate AI‑Enabled Animated Series

by

One of the first OTT syndication deals of its kind globally OTTplay, India’s leading OTT aggregation platform, today announced a strategic partnership with Studio Jadu tosyndicate a line-up of AI-enabled animated series, marking one of the earliest OTT syndication deals of its kind worldwide. The collaboration brings Studio Jadu’s next-generation animated content to OTTplay’sdiscovery-driven ecosystem, expanding access to innovative storytelling craftedthrough Jadu’s proprietary creator workbench. The platform empowers artists to refine narratives, deepen character arcs, and accelerate production-while ensuring that human creators … Read more

HT Media Q2 FY26 Results: Revenue Up 4% YoY to ₹499 Crore; Loss Narrows to ₹4.3 Crore

by

Print and digital segments drive growth; improved cost efficiency boosts operating margins. HT Media Limited reported a steady performance for the quarter ended September 30, 2025 (Q2 FY26), with revenue from operations rising 4% year-on-year to ₹499 crore, compared to ₹479 crore in the same period last year. The company also reduced its consolidated loss to ₹4.3 crore, from ₹6.3 crore … Read more

Dashverse and Vigloo Join Hands to Bring Korean Microdrama Phenomenon to India

by

Dashverse, India’s AI-powered entertainment company, has announced a strategic partnership with Vigloo, a global leader in Korean microdramas, to introduce the viral hit The Bedmate Game: Sharehouse to Indian audiences via its short-form drama platform, DashReels. Marking the Korean microdrama’s debut in India, the series – which has already surpassed 20 million global views – will be available with English and Hindi subtitles, … Read more

EMotorad Partners with Rannvijay Singha for ‘Made for More’ Campaign

by

E-mobility brand EMotorad has unveiled its latest campaign, ‘Made for More’, featuring actor and reality TV icon Rannvijay Singha. The campaign spotlights EMotorad’s new electric cycle, Ranger, positioned as a bold and performance-driven ride built to conquer every terrain – from city streets to rugged trails. Video Link: https://www.youtube.com/watch?v=9vNZYrOu6jk The film draws on Rannvijay’s adventurous and energetic persona, blending humour and … Read more

Don’t have the time to stay updated with the marketing world?

Make the switch to the viral vault.

Need a fix to kick your doom-scrolling habits?

Facebook Instagram Linkedin
All Rights Reserved @2025ViralVault

Need a fix to kick your doom-scrolling habits?

Don’t have the time to stay updated with the marketing world?

Make the switch to the viral vault.

Facebook Instagram Linkedin
Terms and conditions | Privacy | Cookie Policy

All Rights Reserved @2025ViralVault