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Asian Paints Turns Waterproofing into a ‘Superstar’ with Music-Led South Campaign

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Brands

Paragon Pushes Women’s Segment with QR-Based Cashback Strategy

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News

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Goafest 2026 Brings Back Advertising Rocks Season 4 with Bigger Stage & Rewards

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Marketing

Air India CEO Campbell Wilson Steps Down Amid Leadership Transition

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Marketing

Pluckk Serves Up Wellness at Indian Open 2026 Pickleball Tournament

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Hero Vida Turns Up the Volume with ‘VIDA VAKA VOOM’ Fan Anthem

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Media

IPL 2026 Sees Ad Volume Growth but a More Concentrated Advertiser Mix

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B’spoke Wellness Ropes in Malaika Arora to Champion Preventive Nutrition

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Asaya’s ‘Down to the Molecule’ Film Redefines Skincare Narratives for Melanin-Rich Skin

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News

realme Partners with Creativeland Asia to Power a Unified Social-First Strategy

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