Dabur India has announced the launch of Siens by Dabur, a direct-to-consumer nutraceutical brand marking the company’s official entry into the fast-growing wellness and supplements space. Pronounced “Science,” Siens is designed to meet the needs of today’s digitally native consumer with formulations backed by clinically studied ingredients and Dabur’s 141-year heritage of health expertise.
Focused Wellness Categories
Siens offers products across three core health segments:
- Beauty and Skin Health
- Daily Wellness
- Gut Health
The product lineup includes:
- Marine Collagen
- 3-in-1 Hair, Skin & Nails Gummies
- Multivitamins for men and women
- Omega-3 Softgels
- Daily Pre & Probiotic
These products are now available on leading e-commerce platforms, including DaburShop.
Quality and Transparency at Core
Siens products are formulated with ingredients sourced from globally trusted suppliers and manufactured in facilities that meet GMP, ISO, and HACCP certifications. Every product is research-driven and designed to offer functional, targeted benefits to health-conscious consumers.
Brand Vision
Speaking on the launch, Pratyush Gupta, Head of Customer Marketing at Dabur India, said:
“Siens is a future-ready wellness brand born out of Dabur’s legacy of trust and our deep understanding of evolving consumer expectations. Wellness today is no longer about vague promises – it’s about precision, evidence, and experience. That’s what Siens delivers.”
Siens signals Dabur’s strategic move to tap into India’s booming digital wellness economy, offering consumers clean, effective, and transparent formulations that blend modern science with trusted expertise.
