Wait… a marketing agency for museums?
Yep. And cities too. While the world obsesses over fashion brands and tech giants, Design Narratives (DESNAR) founded by Shubham Garg, is out here doing something no one else dared to—giving museums and cities their own brand identities. Because let’s be real, heritage sites and cultural hubs deserve better than just dusty brochures and the occasional Instagram post from history nerds.
What makes them different?
- They don’t just market places; they turn them into experiences. Think beyond museum tours—DESNAR makes heritage spots engaging, snackable for social, and worthy of a double tap.
- They know history, but they also know TikTok. They blend cultural storytelling with modern branding, proving that ancient forts and archaeological museums can trend just as hard as sneakers and streetwear.
- They create city brands. Because why should only companies have brand identities? Cities are living, breathing stories, and DESNAR ensures their essence is reflected in everything—from signage to digital presence.
Where have they worked their magic?
- Smritivan Earthquake Memorial and Museum – Took it from “a place people should visit” to a digital sensation, turning an emotional space into a global conversation.
- Red Fort Visitor Centre – Proving that a place as iconic as Red Fort still needs killer branding.
- Archaeological Experiential Museum, Vadnagar – Bringing the ancient town’s history into the present with storytelling that actually sticks.
- Design Factory India & city branding projects – Because designing for cities is way cooler than making another startup logo.
What’s next?
More museums, more cities, and maybe even changing the way people think about cultural marketing forever. Because let’s face it—heritage should be more than just a “good to know” thing. It should be something people can see, feel, and engage with. And Design Narratives is making sure of that.
