The actor and automobile enthusiast will represent the brand’s new automotive tech portfolio.
Dylect, a new-age lifestyle electronics brand, has announced actor and automobile enthusiast Rannvijay Singha as the brand ambassador for its upcoming automotive technology range. Known for offering innovative, design-forward products across home and automotive categories, Dylect is now poised to make a mark in smart in-car electronics.
The collaboration comes as the brand prepares to launch a line of automotive tech solutions focused on enhancing safety, convenience, and the overall driving experience for modern consumers.
Sharing his thoughts on the partnership, Rannvijay Singha said:
“Driving isn’t just routine for me-it’s a way of life. What Dylect is building resonates deeply with me-technology that’s smart, practical, and actually elevates every journey. I’m excited to be a part of this ride.”
Anuj Bhatia, founder of Dylect, commented:
“Rannvijay isn’t just a face- he embodies everything Dylect stands for: fearless, dependable, and built for real-world journeys. As we prepare to introduce products that redefine how India experiences everyday driving, we’re thrilled to partner with someone who represents trust, resilience, and authenticity.”
As Dylect expands into the automotive tech segment, this association marks a significant milestone in its mission to engage with India’s new generation of tech-savvy and road-smart consumers.
