Emami Ltd significantly stepped up its advertising and sales promotion investments in the third quarter ended December 31, 2025, as the FMCG major increased brand spends by 22.2% quarter-on-quarter to ₹191.11 crore, according to its unaudited consolidated financial results.
Advertising and sales promotion expenses stood at ₹156.39 crore in the preceding quarter, while year-on-year spends rose 8.8% from ₹175.73 crore in Q3 FY25. For the nine months ended December 31, 2025, Emami’s ad spends reached ₹527.25 crore, reflecting a 4.4% increase over the year-ago period, underlining a sustained brand-building focus through the fiscal year, with the sharpest push during the peak-season third quarter.
The higher advertising outlay coincided with a strong improvement in operating performance. Revenue from operations rose to ₹1,151.81 crore in Q3 FY26, compared with ₹798.51 crore in Q2 FY26 and ₹1,049.48 crore in the year-ago quarter. Total income for the quarter increased to ₹1,170.78 crore.
Operating profitability strengthened sharply, with EBITDA rising to ₹403.17 crore from ₹199.90 crore in the previous quarter, translating into an operating margin of around 35%. Profit after tax more than doubled sequentially to ₹319.48 crore and grew 14.5% year-on-year, while profit before tax stood at ₹345.05 crore.
Commenting on the performance, Vice Chairman and Managing Director Harsha V Agarwal said Q3 FY26 delivered broad-based growth driven by healthy volume expansion, purposeful innovation, and premiumization. Vice Chairman Mohan Goenka highlighted strong traction across distribution channels, with quick commerce doubling sales and contributing 20% of e-commerce revenues.
For the nine-month period ended December 31, 2025, Emami reported revenue of ₹2,854.41 crore and profit after tax of ₹632.09 crore, reflecting steady performance amid a focus on disciplined execution and long-term growth.
