Despite annual dip, Radio Mirchi operator posts strong Q4 performance amid challenging media landscape.
Entertainment Network India Limited (ENIL), the parent company of Radio Mirchi, reported a consolidated profit of ₹12 crore for the fourth quarter ended March 31, 2025, marking a 36.3% year-on-year increase from ₹8.8 crore in Q4 FY24.
The growth was attributed to strong momentum in non-FCT (free commercial time) formats and a continued push into digital offerings. Revenue from operations for the quarter grew 5% year-on-year to ₹158 crore.
Despite the strong Q4 performance, ENIL’s full-year profit for FY25 dropped significantly to ₹12 crore, down from ₹33 crore in FY24, reflecting broader challenges in the media and advertising ecosystem.
“Despite an overall challenging media and advertising environment, ENIL posted a resilient performance, driven by sharp growth in its Non-FCT and digital segments,” the company stated during its Q4 earnings call on May 17.
For the full year, domestic revenue increased by 9.4% to ₹526 crore, while consolidated revenue stood at ₹544 crore. The company’s international business contributed ₹19.2 crore, and ENIL closed the fiscal with a cash reserve of ₹368 crore.
Yatish Mehrishi, CEO of ENIL, highlighted the strategic focus on diversification:
“Our non-FCT revenues grew by 44.8% in Q4 and over 20% for the full year, supported by a vibrant mix of events, IPs, and brand solutions.”
With its growing digital and experiential portfolio, ENIL continues to pivot beyond traditional radio, positioning itself for sustainable growth in a shifting media landscape.
