Ferrero India has expanded Zoher Kapuswala’s mandate, appointing him to lead marketing across its full portfolio-Ferrero Rocher, Nutella, Tic Tac, and Kinder-effective September 1, 2025. With over two decades in FMCG, including a decade at Ferrero, Kapuswala has driven innovation-led campaigns and consumer engagement, from revitalising Tic Tac to immersive activations for Ferrero Rocher. His expanded role reflects Ferrero’s global push for an integrated brand structure, as the company eyes stronger consumer connections and growth in India’s booming premium chocolate and spreads market.