Flipkart has introduced its newest membership offering-Flipkart Black-an upgraded subscription plan aimed at delivering added value across shopping, entertainment, and travel. At an annual price of ₹1,499, Flipkart Black is set to rival Amazon Prime, with a limited-time launch offer of ₹990.
One of the standout features of Flipkart Black is a free one-year subscription to YouTube Premium, which includes ad-free video streaming and access to YouTube Music, giving users a seamless entertainment experience across devices.
The benefits don’t stop there. Flipkart Black subscribers gain exclusive access to Black Deals, which span gadgets, premium home appliances, and more. Members will also enjoy early access to major sales events, increasing their chances of securing high-demand products before stocks run low.
For frequent shoppers, Flipkart offers 5% SuperCoins cashback on purchases (up to ₹100 per order), along with instant bank discounts of up to 15% on selected items. Flipkart Black also enhances the customer experience with priority support, promising quicker resolutions.
Travel perks are built in too. Through Cleartrip and Flipkart Travel, members can access Re 1 cancellation and rescheduling benefits on flight and hotel bookings.
Replacing the older Flipkart VIP program, Flipkart Black represents a more feature-rich, competitive alternative in the premium e-commerce membership space. With its combination of retail rewards, entertainment access, and travel advantages, Flipkart is clearly positioning Black as a compelling choice for digital-savvy Indian consumers.
