Web‑based platform designed for high‑volume and professional traders
What is “915”?
Groww is preparing to launch 915, a standalone, web‑based trading terminal built specifically for experienced, high‑volume traders-marking a major step up from its existing app-based offerings. This marks India’s first fully custom-built platform catering to professional trading needs.
Key Features
- Customisable dashboards tailored to each trader’s preferred setup and real-time data sources.
- Advanced charting capabilities, including historical straddle charts.
- Real-time P&L (profit & loss) tracking for strategic decision-making.
- Low-latency order execution, ideal for responding instantly to market dynamics.
Why It Matters
- Targets a full-time, professional trading demographic-a segment previously underserved by Groww.
- Helps Groww diversify its revenue and compete more aggressively with platforms like Zerodha.
- Comes as Groww completes its Fisdom acquisition and prepares for its IPO-a strategic push to expand wealth-management and trading offerings.
Timeline & Availability
- Launch window: Expected by end of July 2025.
- Access: Browser-based and completely separate from the existing Groww app, reflecting its enterprise-style positioning.
Broader Context
Groww, founded in 2016 and headquartered in Bengaluru, has rapidly grown into India’s largest retail brokerage by active users, surpassing competitors like Zerodha. Its growth includes expansion into mutual funds, digital gold, IPOs, F&O, and now wealth-advisory through its pending Wealth Management arm (W) and the Fisdom acquisition .
What This Means for Traders
- Performance: Speed and precision tools for futures, options, and high-frequency traders
- Personalisation: Completely tailored workspaces for different strategies and data visualization
- Empowerment: Aims to provide a competitive edge to professional traders within Groww’s ecosystem
Final Take
With 915, Groww is making a bold statement – transitioning from a retail-friendly brokerage app to a sophisticated financial services ecosystem. As it prepares for a possible IPO and strengthens revenue streams, the launch of “915” positions Groww to better serve India’s professional trading community and stand toe-to-toe with elite brokerage platforms.
