Havas Media, a global leader in media and communications, has reported a 2.1% organic growth in net revenue for the first quarter of 2025. This growth is part of the company’s broader strategy to strengthen its position in high-growth sectors, including digital, retail, customer experience, design, and strategic advisory. Havas has also increased investments in data, technology, and artificial intelligence (AI) to enhance its global content-at-scale network.
In 2024, Havas achieved record net revenue of €2.74 billion, a 1.5% increase from the previous year, with acquisitions contributing an additional 2.5% to net revenue. The company reported an adjusted EBIT of €338 million, marking an all-time high, and a net cash position of €211 million, aligning with its financial targets.
Looking ahead, Havas has reaffirmed its 2025 guidance, targeting net revenue organic growth above 2% compared to 2024, an adjusted EBIT margin between 12.5% and 13.5%, and a dividend payout ratio of around 40%. The company also plans to continue its dynamic M&A strategy, having already completed three acquisitions in key growth areas since the beginning of the year.
Havas’ Converged strategy, launched in June 2024, integrates data, technology, and AI to drive client growth. The company has invested €400 million from 2024 to 2027 to enhance client solutions and introduced “Havas AI,” a dedicated AI offering providing consulting, proprietary products, and delivery services.
In summary, Havas Media’s 2.1% organic growth in Q1 2025 reflects the successful execution of its strategic initiatives, positioning the company for continued growth and innovation in the evolving media landscape.
