After winning hearts across the country with his musical flair, Himesh Reshammiya is back-not just as the beloved singer-composer, but once again donning his iconic Ravi Kumar avatar for KFC’s latest Epic Savers campaign.
With his signature sunglasses in hand, slow-motion hair flips, and unmatched swagger, Ravi Kumar makes a grand entrance into a KFC restaurant. His declaration is as dramatic as ever:
“Duniya mein kuch bhi epic nahi hota jab tak Ravi Kumar na kahe. Aur Tom ka mission, IIT mein admission, aur Ravi Kumar ka permission… teeno almost impossible hai.”
The quirky scene soon transitions into a full-blown musical spectacle, as Himesh bursts into an all-new track-complete with high notes, catchy lyrics, and infectious rhythm-all crafted around KFC’s unbeatable Epic Savers deal:
“Milega ek bucket mein, 9 piece 299 mein.
Dil ki chahal pahal mein, Taste ke swag mahal mein…”
What starts as a fun restaurant visit morphs into an on-stage concert moment, complete with Himesh’s trademark energy, delivering entertainment and flavour in equal measure. His portrayal of Ravi Kumar once again blends nostalgia, humour, and pop culture, reinforcing his cult status with audiences across generations.
Epic Deal, Epic Swagger
The campaign promotes the KFC Epic Savers combo, featuring:
- 7 Boneless Chicken Strips
- 2 Hot & Crispy Chicken pieces
– all for just ₹299.
This value-packed deal is available for dine-in at over 1300+ KFC restaurants across India. For added convenience, guests can also pre-order through the KFC app while dining in, allowing them to skip the queues and head straight to the flavour.
With this high-energy campaign, KFC not only reaffirms its unbeatable value offering but also taps into pop nostalgia and entertainment, reminding fans that some things only become truly epic with Ravi Kumar’s approval.