Netflix has marked ten years of its journey in India with a special anniversary film narrated by Shah Rukh Khan, celebrating the platform’s deep emotional connection with Indian audiences. The film reflects on how Netflix has become part of everyday life over the past decade-shaping how people discover stories, form fandoms and return to content that leaves a lasting impression long after the screen fades to black.

Anchored by Shah Rukh Khan’s iconic voice, the film draws on shared cultural memories, recalling first films watched on the platform, the rise of passionate fandoms and the timeless power of stories that transcend formats and generations. By choosing a narrator whose voice carries nostalgia, cinema heritage and emotional resonance, Netflix reinforces the idea that storytelling lies at the heart of its India journey.

The film positions Netflix not just as a streaming service, but as a companion in moments of laughter, tears and late-night binge-watching, underscoring how global content and local stories have come together to create a uniquely Indian viewing experience. It highlights the role of audiences in shaping the platform’s evolution-through conversations, recommendations and the communities built around beloved shows and films.

Commenting on the milestone, Vamsi Murthy, Senior Director – Marketing at Netflix India, said the platform has grown alongside its audiences by turning great stories into shared experiences. He noted that Netflix’s journey is inseparable from the fans who embraced its stories, nurtured fandoms and carried them into everyday culture. The film, he added, is both a celebration of this shared journey and a commitment to continue creating stories that feel personal, authentic and rooted in Indian sensibilities.

As Netflix completes a decade in India, the anniversary film serves as a tribute to its audiences and a reminder that emotionally grounded, authentic stories don’t just travel far-they stay.