London-based consumer tech brand Nothing has announced a Rs 1,000 crore joint venture aimed at establishing India as its global manufacturing center. The strategic partnership will bolster the company’s production capabilities while creating thousands of skilled jobs across the country.
Nothing’s founder Carl Pei emphasized that this investment aligns with India’s growing prominence in tech manufacturing. “We see tremendous potential in India’s manufacturing ecosystem. This joint venture will help us scale production while maintaining our quality standards,” Pei stated.
The initiative will focus on producing Nothing’s signature transparent smartphones and audio products, with plans to expand into new device categories. The company will implement advanced manufacturing technologies and sustainable practices at its facilities.
Industry analysts view this move as part of a broader trend of international tech companies shifting production to India amid changing global supply chains. The venture is expected to begin operations by early 2026, with initial production targeting both domestic and export markets.
This investment comes as Nothing continues to gain market share in premium consumer electronics, challenging established players with its distinctive design philosophy and competitive pricing.
