Portronics, a leading name in consumer electronics, has entered into a high-profile alliance with the Patna Pirates as their Official Gadget Partner for the upcoming Pro Kabaddi League (PKL) 2025 season.
Seasoned as PKL’s most decorated team-with an unmatched record of three consecutive titles, the Patna Pirates offer Portronics a powerful platform to showcase its innovation in audio and lifestyle tech. The collaboration is a strategic move for Portronics to deepen its presence in sports-driven marketing and emotionally resonate with millions of kabaddi fans nationwide.
Partnership Highlights
- Brand Visibility: Portronics’ logo will be prominently displayed on the sleeve of Patna Pirates’ jerseys, ensuring extensive visibility both on TV and in-stadium.
- Emotional Engagement: The tie-up is aimed at amplifying the visceral energy of the game and fostering joy among fans, embodying both the spirit of kabaddi and Portronics’ ethos of audio-powered connections.
A Comment from Portronics
Jasmeet Singh, Founder & Director of Portronics, shared:
“We’re thrilled to partner with the Patna Pirates. Kabaddi is not just a sport-it’s a celebration of grit, strategy, and community. At Portronics, we create technology that powers moments of connection and celebration. This partnership brings fans closer to the thrill of the game with innovation that just works-and sounds amazing.”
Strategic Advantage
This partnership marks a bold expansion into sports marketing for Portronics, offering emotional resonance, widespread visibility, and engagement-capturing PKL’s fast-growing fan base.
