Prime Video has inked a multi-year licensing agreement with Maddock Films, securing worldwide-exclusive post-theatrical streaming rights for eight films slated for theatrical release between 2025 and 2027. This extended partnership cements Prime Video as the global streaming destination for Maddock’s genre-spanning cinematic universe.
The deal notably includes films from Maddock’s acclaimed horror-comedy universe, such as Thama and two other unannounced titles-building on the success of Stree 2, one of the most-watched Indian films on the platform globally.
The slate also features the upcoming romantic comedy Param Sundari, starring Sidharth Malhotra and Janhvi Kapoor, which hits theatres on August 29, 2025, along with franchise sequels Shiddat 2 and Badlapur 2. Directed by Sriram Raghavan, Ikkis, starring Agastya Nanda, is another highlight, in addition to other yet-to-be-revealed projects.
This agreement builds on a strong existing partnership. Previous Maddock titles such as Stree, Stree 2, Teri Baaton Mein Aisa Uljha Jiya, and the co-production Bhool Chuk Maaf are already available on Prime Video globally. Maddock’s original series Jee Karda also debuted on the platform.
Dinesh Vijan, CEO & Founder of Maddock Films, said:
“Prime Video has championed cinema that transcends languages, geographies, and formats. This long-term deal will help bring Indian storytelling to a truly global stage.”
Manish Menghani, Director & Head of Content Licensing, Prime Video India, added:
“This partnership allows us to premiere post-theatrical content from some of India’s most eagerly awaited films, expanding their reach both within the country and across global markets.”
This exclusive collaboration amplifies the presence of Indian narratives on the world stage, reinforcing Prime Video’s commitment to delivering compelling stories to a global audience.
