The actor will debut in a campaign promoting Skechers’ signature Hands Free Slip-ins footwear.
Skechers, The Comfort Technology Company®, has officially announced Bollywood superstar Kartik Aaryan as its newest brand ambassador in India. Aaryan will first be seen in a marketing campaign spotlighting the brand’s popular Hands Free Slip-ins footwear.
Announcing the collaboration, Rahul Vira, CEO of Skechers South Asia, said:
“Kartik Aaryan embodies the spirit of Skechers-bold, versatile, stylish, and innovative. We are proud to partner with Kartik, an award-winning actor known for his talent, charisma, and adventurous spirit. As a prominent youth icon, his widespread appeal and dynamic personality will strengthen Skechers’ connection with Indian consumers looking for fashionable and comfortable lifestyle and athletic footwear. We’re confident his influence will amplify our message of innovation and comfort that only Skechers delivers.”
Expressing his excitement, Kartik Aaryan said:
“I’m thrilled to join the Skechers family-a brand that blends cutting-edge performance with modern style. What really stood out to me is their dedication to innovation, especially with the Slip-ins technology, which brings unbeatable ease without compromising on aesthetics. I’m constantly on the move, so the idea of just slipping in and heading out fits my lifestyle perfectly. Skechers’ vision to challenge limits aligns with mine, and I’m excited to be part of their journey as they continue to inspire athletes and style enthusiasts alike.”
Kartik joins Skechers’ growing roster of brand ambassadors, which includes Ananya Panday, and an impressive lineup of elite athletes such as:
- Footballers: Sunil Chhetri, Harry Kane, Barış Alper Yılmaz, Isco Alarcón, and Mohammed Kudus
- Cricketers: Jasprit Bumrah, Ishan Kishan, and Yastika Bhatia
- Pickleball players: Sonu Vishwakarma, Vrushali Thakare, Vanshik Kapadia, and Mayur Patil
- Basketball stars: Julius Randle, Joel Embiid, Norman Powell, and Rickea Jackson
The Skechers Slip-ins® collection is now available at select Skechers retail outlets and online at skechers.in.
