Celebrating 25 years in India, Skoda Auto has launched exclusive Limited Anniversary Editions of its popular models – Kushaq, Slavia, and Kylaq. Limited to just 500 units per model, these editions commemorate the brand’s journey in India and 130 years of global automotive heritage.
Based on top trims, the Kushaq and Slavia receive the Monte Carlo Edition treatment, while the Kylaq gets enhancements on the Signature+ and Prestige variants. All models feature distinctive colour schemes, black-red contrasts, special garnishes, and 25th Anniversary badging on the B-pillar.
The Kushaq Monte Carlo is priced from ₹16.39 lakh to ₹19.09 lakh and is offered in Deep Black and Tornado Red, each with contrasting accents. It includes a complimentary accessories pack: 360-degree camera, puddle lamps, underbody lighting, and a fin spoiler.
The Slavia Monte Carlo ranges from ₹15.63 lakh to ₹18.33 lakh, retaining the standard Monte Carlo performance but adds fresh design touches and the same accessories bundle as the Kushaq.
The Kylaq Limited Edition is available at ₹11.25 lakh (Signature+) and ₹12.89 lakh (Prestige), both featuring a 1.0 TSI engine with manual transmission. Customers can choose from seven colour options, with anniversary-themed accessories standard.
Ashish Gupta, Brand Director Škoda Auto India, shared, “At Škoda Auto India, we’ve always believed that our customers are more than just owners. They’re passionate fans who truly live the brand. As we celebrate 25 incredible years in India, it’s this deep emotional connection that powers us forward. Our new campaign, ‘Fans, Not Owners’, is not just a celebration of our journey, but a reflection of the passion our fans bring to the brand, alongside the relentless commitment of our team and the strength of our dealer partners.”
Paritosh Srivastava, CEO, Saatchi & Saatchi India, BBH India and Saatchi Propagate said, “Škoda’s 25 years in India is a huge milestone, and being part of this journey for a decade makes the celebration even more special for us. Our partnership has always been about building brand love, earning trust, and taking Škoda to more people across the country. The ‘Fans Not Owners’ campaign is a step forward in that direction, and we are excited to continue building on this legacy while supporting Škoda in realising its future ambitions.”
Parikshit Bhattaccharya, Chief Creative Officer, BBH India added, “Škoda was never “just a car”. It was always an emotion. With the ‘Fans, Not Owners’ campaign, we’ve tapped into the love and passion of fans. The campaign celebrates 25 years of adoration and loyalty in a way that’s real and heartfelt. These are exciting times for the brand and for all of us who get to be a part of this incredible celebration.”
With premium styling, tech upgrades, and limited production, these editions promise exclusivity and pride of ownership.
