Men’s fashion brand Snitch has announced an open call for media agencies to pitch for its upcoming multi-channel campaign. The initiative, shared on LinkedIn by Head of Growth Aninditta Datta, aims to significantly boost the brand’s awareness, engagement and sales performance across India.
According to Datta’s post, Snitch is seeking proposals that include a comprehensive media mix spanning OOH, digital, social media, OTT platforms, radio, and print. The brand specifically highlighted its interest in “best-in-class media buying strategies,” data-driven measurement capabilities, and agencies willing to collaborate creatively within Snitch’s bold brand identity.
This approach of publicly soliciting agency pitches through LinkedIn represents a growing trend in the marketing industry. Other major brands like KFC and Atlys have previously utilized similar strategies to identify agency partners.
The public pitch process signals Snitch’s ambitious expansion plans as it looks to elevate its visibility in India’s competitive men’s fashion market through a coordinated, multi-platform marketing approach.
